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Raymond Loewy Celebrated In A Google Doodle - Science/Technology - Nairaland

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Raymond Loewy Celebrated In A Google Doodle by scubed(m): 6:40pm On Nov 07, 2013
Raymond Loewy Celebrated in Google DoodleStill in the spirit of celebration; we are celebrating an Icon, a Gem, One who created something which some big named Companies are thriving with, a Legacy. I’m talking about Raymond Loewy.

Everyone is born into this world but some passed through this world without creating an impact and so they left unnoticed. Still some came into this world with footprints leading to crisis and mishap, Other people came into this world bearing the name their parents gave to them on their day of christening and left without adding a feather to their Cap but a handful came into this world and have left with several colorful feathers added to their Cap. Amongst these people is Raymond Loewy.

Most of you might not know him or may not have heard about him but I bet you have seen, used and even worked with his footprint.
Raymond Loewy was nicknamed the “father of industrial design” because of his creative nature. Loewy was responsible for designing the famous Coca-Cola bottle, Lucky Strike Cigarette Packets and Logos for Exxon and Shell. He also created product designs for everything from Refrigerators to Cars, vending machines and spacecraft. Loewy’s slanderised design for an S1 steam locomotive that saw service in the eastern US forms the basis of the Google doodle.


Raymond Loewy was born in France on November 5, 1893. He emigrated to the US in 1919 after completing his engineering studies at the Universite de Paris and Ecole de Laneau. After working in New York as a Shop Window Decorator for Saks Fith Avenue and Macy’s, he drew for Vogue, Harper’s Bazaar and Vanity Fair before moving into industrial design towards the end of the 1920s. Along with designing locomotives for the Pennsylvania Railroad Company, he was responsible for vehicles such as the Hupmobile (1934) for the Hupp Motor Company and the Raymond Loewy Celebrated in Google DoodleStreamlined Greyhound Buses. He retired at the age of 87 in 1980 and returned to France where he died at his Monte Carlo residence in 1986 at the age of 92.

He once said: “The average person, leading a normal life, whether in the country, a village, a city or a metropolis is bound to be in daily contact with some of the things, services or structures in which Raymond Loewy Associates was a party during the design or planning stage”.
Today marks the 120th birthday of the “father of industrial design” therefore Google doodle sees the distinctive shroud design for K4s Pacific #3768 as the basis for the logo design – using the wheels of the train to form the word Google.

Read more at http://www.yomi.ashiru.me

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