Creating and starting a new business/venture is a major activity for an entrepreneur. In creating a new business one must continually pay close attention to potential customers because they are one of the vital factors your business needs to survive. Also, you need to establish a formal method for monitoring and evaluating competitive products and services on the market. Overtime, this analysis uncovers ways to improve on these offerings that may result in a new product or service that has more market appeal and better sales and profit potential.
Some steps that have been proven reliable overtime include:

1. Define the Problem
To generate ideas to solve business problems we all need a starting point. You need to study the problem that needs solution before delving into action.

2. Brainstorming
The second method involved in generating good business ideas is brainstorming. This method stimulates you to greater creativity when you meet with others and participate in organized experiences. For optimal result to be achieved, brainstorming session should be fun, with no one dominating or inhibiting the discussion. Think Big.

3. Focus Entirely On What You Want
In order for your idea to survive the test of time, it is necessary to avoid all forms of distractions. There should be total concentration.

4. Have a Genuine Interest in What You Are Trying To Solve
There is this zeal that accompanies anything that is done out of passion. Hence, before you venture into any business especially start-ups, you need passion.


5. Look at Parallel Problems and Solutions
The ways earlier problems were solved can assist you greatly in generating ideas to solve subsequent situations.

6. Look at Each Task as a Challenge
It is true that if you look at a problem simply as a “problem” then that is exactly how our mind will interpret it. The word “problem” tends to sum up negative thoughts within us. Look at each problem as a challenge; this will introduce positive thoughts within your minds.

7. Turn the Challenge/Problem into a Catchy Expression
Present the challenge as a catchphrase. Doing this will give everyone an idea of the benefits associated with the attainment of the problem at hand.

8. Daydream
Let your creative subconscious work for you. After you have put considerable time solving problems you will find your inner mind work for you.

9. Alter Your Routine Regularly
In order to continue generating healthy ideas to better our work, surrounding, our family, etc. we must continually be looking for “new things.”

10. Carry a Notepad
Always have a notepad with. A pen with a pocket size pad is important as you can capture every idea that comes to you.