You think it is easy to start up a
business? If it was that easy, every James and
John would have started up a booming
business. Everybody wants be Dangote, CEO of
Dangote groups, you want to be known and
respected like him, adored like him. I know
you know who is Bill Gates, Madam
Folunrosho Alakija, Mike Adenuga, CEO of
GLO, Mark Zuckerberg, CEO of Facebook. You
want to be like them, and control a lot of
money, but you don’t want to sweat; well, I
don’t think that is possible. To be like these
people, you have to sketch a plan, get capital,
research about the business you want to do,
be determined even if the business fails. All
these successful companies you see today
didn’t start in a day, I know you have heard
this a lot of times, but you still have to have it
in your head as you also start yours.
Business is like a child you want to
have; you plan, you start and then you nurture
till it grows, that’s business. To start a
business is not something one can joke or play
with. You have to be serious more than you
have ever been in your life, and seek
inspiration as you set to start what will change
your life forever. Yes, inspiration! You need
inspiration to set up a good business plan and
execute it very well. Remember, choosing the
type of business you want to do MATTERS a
lot. You have to check so many things: the
competition in that business, will the capital
you have be enough to start up the business,
how viable is the business in your chosen
location, how cheap is the labor that the
business requires; all these and others should
be considered before you can start up a
business.
GET A PLAN
As I said earlier, having a business plan
is just the best before starting any business,
no matter how small the business will be.
Seek inspiration, business induced
inspiration. Get a personal and important
jotter and jot down the business ideas that
flow into your head. The best way to seek
inspiration is to be left alone in a quiet breezy
place. Over there, you can hum and think,
sweep your mind and let those ideas of yours
flow freely. Before this time you must have
studied a lot about starting up a business, the
capital part, the labor, the essence of having a
nice business site, the business that suits your
country’s market. When you have all these in
mind, then you can think freely and widely as
the cheapest and the most viable business to
start will get into your mind.
RESEARCH
Research, research, research. That’s
what you ought to do. When you have jotted
down the business ideas that most suits you,
or even before you have best business ideas,
you have to research a lot. Read books, read
every economics and marketing and business
books that you can read, all of them. I know
you might say what is the essence of reading
them, when Bill Gates or Mark didn’t do that?
Well, you are not them, you are you, you have
to be unique. Books do help, they help a lot. I
will give you the list of good books for starting
up a business, where you can go get loaded
with business ideas and get encouraged, you
will have the tenets of business in between
your palms. These are the good books I could
gather: “Rework”, “Inbound Marketing”,
“Awaken The Giant Within”, “Outliers”, “The
Dip”, “Good to Great”, “Rich Dad Poor Dad”,
“E-Myth Revisited”, “The War of Art”, “Four
Hour Work Week”, “Think and Grow Rich”,
“Mastering the Rockeffelar Habits”; you can
get more books and read them up, it helps. Ask
people, I mean the successful business men
and women, ask them questions about their
own success and failure stories. Attend
business seminars, leadership training and
free or paid online business classes. Research,
research, research, and what you find, jot
them down in your jotter.
CAPITAL
Even if you want to start up cooking
and selling your food in front of your house,
you must have a capital. Capital is assets
available for use in the production of further
assets; these assets can be money or just
properties. There is one saying that “You must
give something to get something”, so when
you want to invest in a business, there must
be capital available and ready to start up. Even
if you don’t have enough to use as capital, you
can borrow from the bank or from someone
you know, probably from an aunt or uncle or
even grandma. Get a property, or better for an
online business get a laptop and a modern.
You must have a capital. And well if you don’t
have a capital, you can establish a long term
plan on how you can get your required capital,
it make take two, three or even four years. It
takes time. Business is all about time and
patience and perseverance.
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