The budget-conscious segment of the pay-Television market in Nigeria has been strident in its push for a pay-as-watch (PAYW) model. This push is encouraged by the use of the pay-as-you-go (PAYG) model in the telecommunications sector, which also adopted the per-second billing system after an initial reluctance.

Pay-As-You-Watch, most pay-TV subscribers are convinced, will free them from monthly contracts and introduce greater flexibility in how they watch television. More than that, many are convinced that the model is already in operation in South Africa and want its adoption in Nigeria.

There is no such thing as pay-as-you-watch TV in South Africa. What exists is the monthly contract model like we have in Nigeria and other countries of the world.

Pay-as-you-watch is often confused with pay-per-view (PPV). Are they the same? No. The PPV model allows a subscriber to watch some special events, usually of the high-ticket variety in sports and entertainment, by paying for such events in addition to having an active subscription.

This means that if pay-per-view was available in Nigeria, a subscriber would need to pay his/her monthly subscription to a pay-TV provider and then pay an additional sum-usually very expensive-to watch a high-ticket event like the Floyd Mayweather vs Manny Pacquaio fight for which boxing fans in the US paid $100 on top of their regular subscription. That is $100 for a two-hour fight.

In Nigeria, those who watched the fight on DStv’s SuperSport channel did so at no extra cost. Pay-per-view also does not exist in South Africa.

A question often asked is: Why can we not have a pay-as-you-go model for pay-TV as we have in telecommunications, where subscribers pay for what they use? - See more at: http://www.exlinklodge.com/2015/06/what-you-will-never-know-about-pay-as.html#sthash.qbmg87fZ.dpuf



cc lalasticlala ishilove

If it is not available yet...let them start it in Nigeria. We want to pay for the channels we watch....I can't watch over 200 channels at a time...No light to even watch important programs... I want DSTV to charge me based on what I consume .

Very thaught provoking.
If a man want to scam you legally all they need do is to tell you a lot of stories

u r speakin too many grammar op! per pay view means per as much as u watch! dnt confuse us pls

That is true pay view means pay as you watch.
http://chinnko.com/index.php?u=/topic/456/chinese-financial-institutions-make-strides-in-brazil

Tell us where to buy those "pay as you watch decoders"...and stop marketing for DSTv!!