1. More than $500 billion a year is spent on advertising worldwide.

2. Many researchers argue that advertising is the most powerful art form on Earth


3. Over $15 billion a year is spent in advertisements directed toward children in the U.S.

4. Most watches displayed in advertisements are set to 10:10 because the hands of the watch frame the watch brand name and they make a smiling face.

5. In a national survey, more than half of the children who responded reported that buying certain advertised products made them feel better about themselves.

6. Life was the first magazine to make $100 million per year in advertising.

7. The largest group of advertisers is food marketers.

8. Music and other sound effects add to the ad’s atmosphere, helps define the ad’s target audience, and acts as a transitioning element. Jingles are designed to stick in the audience’s head.

9. Most Victoria Secret models in advertisements are a size 2, with a 34”-36” bust, 23” waist, and 34”-35” hips.

10. Many kids are plugged in to some kind of media for more than seven hours a day, which means their exposure to advertising is at record levels.

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