The main goal of every internet marketer is to
convert leads. Email marketing remains one
of the top ways to achieve great success in
your internet marketing campaign. According
to a reapfast.com research,there are over
4billion registered email accounts, of which
70% this registered email accounts are
consumers. As an affiliate marketer my sales
conversion rate from email marketing is
averagely 55%. This post will list four great
benefits of email marketing and give you
reasons why you should probably start taking
email marketing serious.

1. Low Cost: Email marketing remains one the
cheapest internet marketing strategy online
compared to other internet marketing
strategies. For as low as $40 per month you
can keep your customers informed. There
also free email marketing softwares you can
use to promote your business. Though there
might be some little overhead cost on sending
a certain number of emails , but its certainly
lower than any other internet marketing
channel.

2. Direct Engagement: Engaging your
audience directly is one tip to maintaining
your audience base. Email marketing is better
way to keep your customers informed about
your services, deals and other essential
information. With this you build a relationship
with your audience with every email sent.

3. Direct Marketing: With email marketing you
can be rest assured that you are engaging
directly with your target audience. For every
opt-in to your email marketing campaign
means prospective customer interest. All you
need do is to build a relationship with new
sign ups.

4. High Return on Investment: According to a
Top Direct Marketing Association, for every
$1 invested in your email marketing
campaign the return on your investment is
about $30. Logically its very achievable,
because when you are engaging with an
interested audience, the sales conversion will
be certainly high. This is one the major
reasons why top businesses prefer to invest
in email marketing. Its more like an in-house
thing where every member has certain level
of interest.

By now probably you should have seen
reasons why your internet marketing
campaign could be more successful with
email marketing. Email marketing helps you
create a community of interested members,
its a big plus for any business.

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