ohunayoleyi:
MARKETING MANAGER

As Marketing Manager, you are responsible for organizing our marketing activities and overseeing the development and delivery of a fully integrated marketing strategy. The Marketing Manager is responsible for planning, development and implementation of all of the Organization’s marketing strategies, marketing communications, and public relations activities, both external and internal. Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization

Your areas of responsibility include:
Devising and implementing a strategic media relations plan to reach our target audiences.
Cultivating a portfolio of media contacts to help place local, regional and national stories in print, digital and broadcast outlets.
Creating pitches and media opportunities to raise awareness of the company's line of business.
Planning and coordinating larger communications campaigns around a central theme and incorporating earned media, social media, web and community outreach.
Providing messaging, spokesperson and crisis communications training to colleagues as necessary.
Assisting in strategy development for social media and online content.
Creating compelling online content in the form of online features about evolving business areas.
Develop and implement media strategies that maximize company's presence.
Cultivate and maintain relationships with key media contacts. Proactively seek and initiate story placements that are on message. Respond to media inquiries.
Serve as strategic communications adviser to staff on public relations, crisis prevention and management.
Develop speeches, key messages and talking points, as needed. Serve as spokesperson where appropriate.
Assist in setting strategy for social media and other online content, and create compelling content for multiple online channels.
Ensure articulation of Organization’s desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external.
Ensure that the Organization regularly conducts relevant market research; coordinates
and oversee this activity. Monitor trends.
Managing and controlling the audience growth and customer acquisition across all channels including SEM, SEO, Affiliate, Social Media, Online and Offline campaigns, cooperation, etc.
Managing, controlling and optimizing the marketing campaigns on the website
Building relationships and striking partnerships with external marketing agencies and other partners Driving the daily marketing operations and coordinate promotions, advertising, public relations, creative campaigns as well as media issues
Developing strategies that energize and strongly differentiate our brand in the Ecommerce sector in Nigeria.
Managing the marketing budgets to drive sales with demonstrated ROI belong to your field of responsibility the same as working with the central marketing teams
Responsible for the achievement of marketing, communications, public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress.
Develop short- and long-term plans and budgets for the marketing, communications, public relations program and its activities, monitor progress, assure adherence and evaluate performance.
Recommend short- and long-term Organization goals and objectives.

Skills & Competencies
Able to demonstrate deep understanding of multi-channel, online & offline marketing campaign and effective tracking strategies.
Strong negotiating skills
Solid overall business, commercial understanding.
Strong copywriting skills and experience working with designers to develop visually compelling marketing and sales tools;
Proven proficiency in audience targeting and segmentation, and experience tracking and measuring the effectiveness of marketing campaigns across multiple channels;
Must be able to think strategically, be flexible and work with diverse groups within a team environment;
Knowledge of the latest developments and techniques in online and social media Application.
Excellent computer skills, particularly with presentation software; Proficient in MS Office Skills.
Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
Strong creative, strategic, analytical, organizational and personal sales skills.
Strong oral and written communications skills.
Ability to manage multiple projects at a time.

QUALIFICATIONS AND REQUIREMENTS:
MSC, BSC in Marketing Communications or related field business or marketing related subject (e.g. media, economics or
communication science)and minimum Relevant certifications in Marketing communications, desired
2-4 years related work experience with FMCG’s, strongly desired.
Experience in cultivating and managing client relationships.
Experience in using social media as a media relations and audience development tool.
Experience in project and account management, including measuring results of strategic plans and programs.
Significant relevant professional experience in the marketing and/or consulting sector dealing with the implementation of different marketing channels
Strong understanding of Organic and Paid Search, Email, Content Marketing and PR.
Proven track record of delivering audience growth, customer acquisition and cultivating brand awareness Ability to develop concepts, standards and processes and efficiently implement those in a complex, fast paced setting
Demonstrated leadership capabilities and excellence in complex business situations
Proven ability to effectively manage, develop and coach experienced team members
Excellent analytical and organizational skills, data driven mindset and goal–oriented way of working Entrepreneurial spirit, hands-on personality as well as passion for the job
Fluency in both written and spoken English is essential
Great team player, strong communicator with excellent interpersonal and presentation skills.
Good knowledge of MS OFFICE

EMAIL YOUR CV TO: tosindada@hotmail.com