Oh yes! The said Android takes up 75% of shares in the mobile world, but how come Apple still makes more money from iPhone than these android companies? There are many reasons to that which includes the 'one vs hundreds' thing but I just want to talk about one reason
today, hopefully someone would learn something.




The reason is "TARGET CONSUMERS"
Leave phones, let's face business! I personally does not know much about business because I'm a science guy but my mom does, she finished as an accountant, and I do learn from her.



One thing she told me is when starting up a business, you must have a target consumer! You can't sell to everybody.




You see, Apple has this, Apple target is "the rich and willing to spend" whereas Android manufacturers target "Everybody".



So this is why Apple would take their time and build a device the rich would want to see, feel and use! This is why the Iphone from day 1 has always looked and felt premium, and obviously more expensive than most phones.



We all may argue that ios or the iPhone does not do so many things, but this is because it was not built for so many people, Apple instead of adding features upon features, concentrated on performance, less issues and customer
support.



In other words they build a device looking at what a rich man would want in a phone.



Note, a smaller target! This has made it far easier for them to have less issues, increased performance and best customer support, cos they don't have
to build something for a wide range! Doing this makes you
add more features and options, thereby reducing
performance, support and increasing issue.



Take for example! Have you seen a man with just one
child? Compare him with a man with seven children! With
all things being equal, that one child would be brought up
well to the parents taste or the way the parents wants a
particular person or group of people, let's say their family
members, to see that child than the seven children.


That
once child would "perform" better, "gain more support" and
"give the parents or the family members less headache" than
the seven, And the family with one child end up being richer
than the one with 7. All things being equal again.



Think of it! A rich man won't care about battery life when he
can always have power supply or far higher resolution
screen when he does not watch movies on his phone, after
all, a rich man should have a laptop, a TV with cable, and
stroll down to the cinemas to see any movie he wants! And
so on.



Therefore, the first choice of phone for majority of
rich men, is the iphone!
Android manufacturers on the other hand wants to make a
phone for every and every human being in the world!



Thereby adding a lot of features and options! And releasing
numerous devices (like giving birth to 10 children).

Making
devices for the poor, and for the rich too! They can't give
the rich as much performance and support, and they can
give the poor an affordable device that truly speaks value
for money and still does well, create a name, and own a
specific market, NO! So each android manufacturer plays a
game of risk each time they put out a phone! Will they buy?
Will they not buy? Because of lack of focus or target, they
don't have specific fans or consumers and always try to
create a better phone each year to win the heart of a buyer!
Therefore there is no grantee you can make all the money!
Cos there would always be a set of people that prefers the
other phone than yours!



On the other hand apple has created fans for themselves.



Most people call the "iSheep"
This is why fans queue up to buy the new iphone, no one
queues for android devices cos there are no fans! Even you
reading this now claiming you are a fan, by the time another
android manufacturer drops a better device, you will be the
first to switch!


If apple fans and target consumers(the rich) takes up 30%,
apple makes 30% of the total money in the industry,
meanwhile hundreds of Android manufactures shares the
remaining 70%, dragging for each single body with
different tactics, different phones, no target, no fans.
If one android company can settle, set a target of let's say
probably the poor! Which is about 40%, meet it and create
loyal ship, it might make more money than apple.




This is the same reason The google nexus sells more than
other android phones in countries that its available in. And
why "android one" project is doing so well, its because they
have target consumers.


One android manufacturer that came
out with a target is "One Plus" and in just 2 years and only 3
phones in the market it is already one of the world most
popular brand and made more sales than most android
companies than has been existing for years, not only that,
their phones are sold via invitation only. Imagine if it was
open to the market! That's how it works!


If you are thinking of starting up a business, especially if it
's tech related, or just wondering why apple makes more
on iphone than android companies do in android phones, I hope you have learnt something and I did not just make
Some noise.

Source:Codedkid.cf