Since the inception of networks providers in Nigeria around 2003/2004 like Mtn, Glo, Etisalat, Celtel transformed to Zain, then to Airtel. They've been doing promotional gifts in form of money prize and cars et cetera to customers with no terms and condition. This has changed many lives of common Nigerian overnight.

Now, Fast forward to 2011/2012 up till now, these network providers have drastically changed for worse. They now give artistes and celebs huge amount and gifts(in form of advertisement contract) what should be given to their esteem customers. No ill-feelings for artistes and celebs though. But giving back to Nigerians hugely other than some set of people would be the best advertisement to give Nigerians ever. Bitter but the truth.

OP you have a valid point. So many times I have thought of it, I wonder how who will fight for the common man. In US sms is free data is cheap likewise call rate. Can't we benefit from them. They keep extorting all in the name of promo.......I only come to the conclusion that only God is the hope of the poor.