PRESS RELEASE: CLUB FINEST DEBUTS.
The latest sensation in music marketing strategies in Nigeria is the CLUB FINEST platform, a direct marketing/promotions out fit for A-list & Upcoming artistes alike. Versatile club/radio DJ Charlie Shee renowned OAP on Eko 89.75fm is the official brand ambassador for the maiden edition of CLUB FINEST. CLUB FINEST holds huge promotions and visibility opportunities for artistes to project their brand,music and general information on a stream lined channel that gets guaranteed 'share of mind' from the teeming music buying public across Nigeria.

Participants will get the opportunity to get featured in the 10,000 copies strong CLUB FINEST MIXTAPE Vol.1, which will be given away FREE to 10,000 'Hip Fans' in Lagos,Abuja,Port Harcourt,Benin and ibadan. Also special club appearances, interviews in the CLUB FINEST MINZINE special profile magazine series, rotation on radio stations,clubs and so much more.

Presently the likes of LORD OF AJASA, AZEEZAT, SAZZY,EXTREME and a host of others have hitched on to CLUB FINEST train and the list is growing in phantom proportions.

The official launch of the first compilation is due for a tentative date in july 2009, to be followed by a series of buzz and gig activations within the Lagos and Abuja metropolis. Meanwhile preliminary content gathering operations have been activated.  Paul Akhimie, brand consulting expert & CEO of Illific Solutions Limited a foremost entertainment,promotions and brand management consulting outfit in Nigeria said the CLUB FINEST promotions platform is one of the most pragmatic marketing platform ever initiated on this side (Nigeria) of the shores for Artistes to employ, to create a one-on-one interface opportunity with the consumer and the brand (music/artiste).

This indeed are interesting times for an up turn in fortune for the Nigerian entertainment scene, as the world grapples with the global recessive economic status in all sectors, an innovative approach such as this is a welcome to jolt the sector (entertainment) out of its comatose state.

compiled by Ernest Azara.