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What Is An Unwelcome Public In Marketing? - Education - Nairaland

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What Is An Unwelcome Public In Marketing? by ekesimo(m): 2:23pm On Mar 03, 2016
pls the intelligentsia should help out.

The question is, What is an unwelcome public?
My book tells me that an "unwelcome public refers to the public which a company has to market not only to its target customers but often to its major publics."

pls I need more clarification

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