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The Inspiring Story Of A Nigerian Entrepreneur Who Created A $6 Million Business - Business - Nairaland

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The Inspiring Story Of A Nigerian Entrepreneur Who Created A $6 Million Business by positivestory: 8:37am On Nov 28, 2016
Abasiama Idaresit, who was born in Calabar, Nigeria, studied Information Systems & Management at the London School of Economics and bagged an MBA from the Manchester Business School. After this, he returned to Nigeria with the intention of helping companies grow their revenue through creative digital advertising.

Abasiama started a digital marketing firm in 2008 and after several months, with countless rejection from potential clients, he was unable to make an income until when he stumbled upon ‘Baby M’, a small business located in Ikoyi, Lagos State, which catered for the needs of new mothers and their babies. Their operational model was built around having agents who would go through the city looking for customers. They had an average monthly revenue of about $1,000 at the time.

Abasiama saw this as an opportunity. He offered to help them grow their revenue and also acquire more customers at the lowest cost possible, using the internet. He also offered a 100% money-back guarantee if he failed to do what he had promised. From then on, the business grew within 3 months. What used to be $1,000 average revenue per month grew to about $100,000. In addition, the business had a countless number of orders they could not fulfill.

Following this success, Abasiama incorporated Wild Fusion as a duly registered Nigerian company. It
currently operates in Nigeria, Ghana, & Kenya, and is reported to be worth at least $6 million.

Source: The Positive Story - http://www.thepositivestory.info/2016/11/the-inspiring-story-of-nigerian.html

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