1. Educating Clients About Your Firm!

At a minimum, your firm needs a website to educate potential clients about your firm. When we say educate, by the way, we mean to provide basic information about your firm, such as directions to your office, ways to get in touch with someone from your firm, provide background on your firm, etc. And what is the best way everyone finds all of that information nowadays? Internet is the answer! Many studies have shown that more than 90% of adults use internet to find information.

While having a website is not a guarantee of success, if your firm does not have a decent one, people are probably not going to contact you. Your firm’s website is very often the place through which your firm leaves a first impression on people. For example, a website gives people a preview of your firm’s attention to detail, your firm’s ability to communicate, and your firm’s dedication to remain up to date with latest developments in the legal field.

2. Setting Your Firm Apart From Your Competition!

You cannot dispute that a law firm visible to potential clients 24/7/365 with constant activity will attract more clients than a law firm operating on the word of mouth principle only. And if their websites are well designed and user friendly, those firms are several steps ahead. After all, consumers are digitally-focused now more than ever.

Now imagine if your website is interactive and provides helpful resources for people. To help you imagine, here is an interesting statistic: 3 out of 4 people search online when they need a lawyer! By now, you probably understand the importance of having a website to set your firm apart from the competition.

3. A Website is a Powerful Marketing Tool!

No one can deny that to stay competitive, law firms need to market their services. A website is a smart way to maximize your marketing expenses. Yet a website alone is not sufficient though necessary. Imagine if your website came with social media integration, capability to hold blogs and other unbeatable features in one package!

Digital marketing has proven to be an amazing method of reaching clients. In fact, Inbound Marketing is the future! For example, your law firm can utilize its website to create content. Content Marketing is when you create educational and helpful content helping potential clients understand your firm’s services so that they return to your firm when they are ready to obtain your services. Examples of content marketing are articles/blog posts, white papers/e-books, videos/slideshows, webinars/podcasts, etc. The key is to provide value! That is, your firm’s website should become the “go to” resource for advice.

It is, however, understandable that law firms may not want to spend a lot of money to get a website. That is why @ Alphikka Technologies, we build websites for as low as N1, 000 only Call us on 08160288961 to get started.

Get in touch, call us on 08160288961