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Why So Low CPC For Nigeria On Adsense Reports? - Webmasters - Nairaland

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Why So Low CPC For Nigeria On Adsense Reports? by afternysc(f): 10:24pm On Feb 10, 2017
Guys, take a look at this report sent in by one of my clients early one morning:

These are the top 3 earning countries early that day:

United States
80 Page views
197 Impressions
3 Clicks
$13.50 Estimated Earnings, hence CPC = $4.47

Nigeria
2,435 Page views
8,229 Impressions
63 Clicks
$2.61 Estimated earnings, hence CPC = $0.04

Kenya
12 Page views
44 Impressions
1 Click
$0.13 Estimated earnings, hence CPC = $0.13

From the above, you can see that the CPC on Nigeria originated clicks is sooo ridiculous.

What can webmasters say about this?

cc: Lalasticlala, Mynd44, Seun

2 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by peteregwu(m): 10:27pm On Feb 10, 2017
Everything is just working agaist niegria since buhari came in. Sorry

6 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by afternysc(f): 10:31pm On Feb 10, 2017
Nigeria
2,435 Page views
8,229 Impressions
63 Clicks
$2.61 Estimated earnings, hence CPC = $0.04

Olorun maje ka shashedanu! God don't let our efforts be in vanity! Amin.

7 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by JeffreyJamez(m): 10:49pm On Feb 10, 2017
Nigerian advertisers set Thier ppc to $0.01 thats why grin

90% of them do that.

It's why some bloggers don't like Nigerian traffic on Thier blogs....Our adverts no dey pay better money lol.

12 Likes 2 Shares

Re: Why So Low CPC For Nigeria On Adsense Reports? by afternysc(f): 7:53am On Feb 11, 2017
Maybe one can use the block ads feature to block them or rather opt of US traffic only?

4 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by barapistis(m): 7:56am On Feb 11, 2017
am an advertiser and i wont pay shit for stupid traffic

whats 1000 clicks withoutva single call do,thats why most advertisers prefer search than display which is were adsense falls

3 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by afternysc(f): 8:02am On Feb 11, 2017
barapistis:
am an advertiser and i wont pay shit for stupid traffic

whats 1000 clicks withoutva single call do,thats why most advertisers prefer search than display which is were adsense falls

Are you saying Nigerian traffic is stupid traffic? Not interest based?

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by Nobody: 3:15am On Dec 12, 2017
afternysc:


Are you saying Nigerian traffic is stupid traffic? Not interest based?
Most Nigerian traffic are hungery guys that hardly convert for advertisers' CTA.

4 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by niqqaclaimz(m): 7:07am On Dec 12, 2017
Re: Why So Low CPC For Nigeria On Adsense Reports? by bright007(f): 7:07am On Dec 12, 2017
OK

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by wildcatter23(m): 7:09am On Dec 12, 2017
Q
Re: Why So Low CPC For Nigeria On Adsense Reports? by rekeson: 7:11am On Dec 12, 2017
Nigeria traffic is somehow worthless cos it is mostly clicks with no single action...

4 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by WAECFlyer: 7:11am On Dec 12, 2017
Simple, I block Nigerian advertisers

2 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by TalkTalkTwins(m): 7:14am On Dec 12, 2017
bright007 this your signature weaken me grin
Disclaimer: I am not responsible for anything that I post or upload on Nairaland. smiley smiley smiley
Lalasticlala need to see it!

2 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by loadedvibes: 7:15am On Dec 12, 2017
Una dey buy anything ?

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by thereturnoflucy(m): 7:18am On Dec 12, 2017
Its a fact Nigeria CPC is low....been experiencing that for a while now and I just can't figure out why. Though CPC is not only affected by location. Keyword and other factors are also into play. You can checkout my page www.fabinfos.com and support a lad.

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by Silvermoney: 7:19am On Dec 12, 2017
WAECFlyer:
Simple, I block Nigerian advertisers

How do I do this?
Re: Why So Low CPC For Nigeria On Adsense Reports? by limitless777(m): 7:21am On Dec 12, 2017
bad luck stuff. Nigeria is a bondage. working like an elephant n reaping like an ant.

2 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by Luukasz(m): 7:21am On Dec 12, 2017
peteregwu:
Everything is just working agaist nigeria since buhari came in. Sorry
What has buhari got to do with this.. smh
Re: Why So Low CPC For Nigeria On Adsense Reports? by Nobody: 7:21am On Dec 12, 2017
Nigeria CPC is low but not what you posted. ..It depends on your niche. I have gotten between $0.20-$0.99 from Nigeria as CPC.

Another factor is your audience device. Mobile users send you low CPC. Clicks from desktop have much higher CPC.

5 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by Luukasz(m): 7:22am On Dec 12, 2017
That Adsense is crazy

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by correctguy101(m): 7:24am On Dec 12, 2017
rekeson:
Nigeria traffic is somehow worthless cos it is mostly clicks with no single action...

True talk...
Not even viewing...
We just scan through and move on, clicking upandan anyhow....

I'm guilty of this, I don't like reading online, if it's not a book I can flip the pages, forget it.
I'm too old school for that, and I don't want to spoil my eyes with those yeye rays.
I most times print any PDF I download, I have a personal printer for that. Even some threads on tutorial on nairaland, I'll copy and paste in my Ms word and print it out.
Online matter is just for interaction that's how I see it

I just enjoy flipping the sheets.

Morning bro

6 Likes

Re: Why So Low CPC For Nigeria On Adsense Reports? by Luukasz(m): 7:25am On Dec 12, 2017
rekeson:
Nigeria traffic is somehow worthless cos it is mostly clicks with no single action...
Thats true tho Nigerians will log on to a website, see a catchy advert and wont even bother to click and see what it is
Re: Why So Low CPC For Nigeria On Adsense Reports? by Ujunwa02(f): 7:26am On Dec 12, 2017
Verified AdSense account and blog page for sale. Contact Mr. Justin 07036948689

Re: Why So Low CPC For Nigeria On Adsense Reports? by Ujunwa02(f): 7:27am On Dec 12, 2017
Google AdSense for sale

Re: Why So Low CPC For Nigeria On Adsense Reports? by Revolva(m): 7:30am On Dec 12, 2017
yeah even my youtube channel...is getting more view these days from USA n moire subscribers..n infact a video gave me 35usd within a week..dont know how it happened...wow am happy..abeg i no need content for nigerians pls...lol..nigerian views r poor

4 Likes 1 Share

Re: Why So Low CPC For Nigeria On Adsense Reports? by henryobinna(m): 7:34am On Dec 12, 2017
peteregwu:
Everything is just working agaist niegria since buhari came in. Sorry
Nothing is working against Nigeria but Nigerians.

It's Nigerian advertisers that set extremely low cpc


I've for once had a cpc of about 0.16 or so from a single Nigerian, that's just only ocne for my many years if blogging. I've also had a cpc of less than 0.01 yes, less than that.
Re: Why So Low CPC For Nigeria On Adsense Reports? by asdfjklhaha(f): 7:34am On Dec 12, 2017
I don't know what to type

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by abescom: 7:35am On Dec 12, 2017
The value of the naira to the dollar plays a part. Also, many Nigerians do not yet appreciate the power of advertising on the internet. I personally hate having Nigerians and Kenyans on my site. But in my niche, they are a devil you can't do with out.

I once had 900 pounds from 300k views from UK and USA but could only get 127 pounds from over 1.3m views from Nigeria and Kenya. It will improve with time. I think I posted the screenshot here in my other account.

The situation In fact gives me the job that bloggers are going to continue to get richer in this country as the economy improves so will advertisers be willing to spend.

6 Likes 2 Shares

Re: Why So Low CPC For Nigeria On Adsense Reports? by Sapiosexuality(m): 7:36am On Dec 12, 2017
WAECFlyer:
Simple, I block Nigerian advertisers
How do you do that? Think I need that. www.mortalpoet.com
Re: Why So Low CPC For Nigeria On Adsense Reports? by SonsOfLiverpool(m): 7:36am On Dec 12, 2017
I don't know what you guys are talking about but seems cool. carry on y'all grin

1 Like

Re: Why So Low CPC For Nigeria On Adsense Reports? by henryobinna(m): 7:36am On Dec 12, 2017
JeffreyJamez:
Nigerian advertisers set Thier ppc to $0.01 thats why grin

90% of them do that.

It's why some bloggers don't like Nigerian traffic on Thier blogs....Our adverts no dey pay better money lol.
you're very right,

2 Likes

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