The BBNaija 2017 critics are becoming louder, but data analysis of the Twitter trends of the two weeks leading to the grand finale shows that the immorality tag leveled on the show did not cause the shows popularity. If you love Big Data and segmentations/interpretation, you would enjoy this post.
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I had to produce this data analytics because I have been following Big Brother Naija 2017 critics during and after the show. Majority of the criticisms after the show are unfair. The morality guardians who are made up of mainly religious conservatives and few intellectuals feel the show is bad for Nigeria. Religious conservatives argue that immorality is being glorified on National TV. Intellectuals says the show is a distraction for Nigerians who should be focusing on important socioeconomic and political issues, and that the voters who have to churn out N30 from their hard earned money to votes were ripped off by the show owners.

First, I don’t know how they want the BBNaija organizers to fund the housemates stay in the house for 10 weeks. BBNaija is not a charity program or a poverty alleviation program. Though, like other reality TV shows, BBNaija had a lot of rich sponsors, but it is still has the right to charge viewers who wished to vote for competitors. Airtel’s The Voice Nigeria, MTN Project Fame, the Idols, etc. all charges a substantial amount to vote for your favourite housemates.

Nigeria is in the first five of the most religious nations in the world. Nigeria is also in first five of the most corrupt nation on the world. Pornhub, a popular porn website is in the first 50 of the most visited sites in Nigeria. These three aforementioned facts show some correlation, doesn’t it? Many Nigerians are hypocrites. What they are saying is that it is okay to be immoral in the abode of your homes, but not on national TV. As if many home videos we see on Africa Magic TV does not portray explicit sexual scenes. It is not hard to see all these BBNaija critics and not wince – just look at the headlines, you will see the sex scandal between Apostle Suleiman and Stephanie Otobo (a night club stripper).

Below is the link to the segmentation of the data analysis on BBNaija Twitter trends for 2 weeks before the grand finale. It was created by a Twitter user (Daddy Sam @Zebbook) who is a Big Data Analyst. Enjoy the points from each segment

Videos/Photos available. Link to the content here: http://www.rapportnaija.com/2017/04/data-analysis-of-bbnaija-2017-twitter.html

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