Below are some of the reasons why some Nigerian upcoming artistes would never blow..
It’s not just bad luck or ‘winch’ that affected his star. Most of the time it’s a combination of a lot of reasons. Here are 20 common reasons why some artists never make it to the next level.
1. Poorly-defined goals. Even if they’re too modest to say so in public, successful artists have a solid answer for the question: “What are your goals in the industry?”
2. Team members with different goals. In order to succeed, you have to be on the same page. It’s tough to stay on track if some team members know what they want and others want different things or don’t know what they want at all.
3. Lack of musical focus. Creativity is good, but in the mainstream music industry, only artists with multiple past successes have leeway to gravitate toward other musical styles. Different musical genres involve different business contacts and working methods. Artists whose styles are too diverse have difficulty achieving consistent contacts and working methods…and it takes consistency to break a new artist. (Newsflash for artists who think playing a lot of different styles makes them unique: it doesn’t. We see artists with this “unique” talent all the time. In fact most artists can play or sing in more than one style but publicly focus on one they do best.)
4. Poor work ethic. The old saying that harder you work, the luckier you get is true.
5. Waiting to be discovered. People who are “discovered” make it happen instead of waiting.
6. Ineffective artist management, or not listening to good management. It sounds simplistic, but it’s where many artists go wrong. In order to be effective, your management has to know what they’re doing. If you have good, experienced management but don’t listen to their advice, they can’t help you.


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http://www.orjisblog.com/2017/04/why-nigerian-upcoming-artistes-don-make.html