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Business Plan Template For A Startup Businesses In Nigeria by AMUTAH: 11:25am On Oct 06, 2017
NOTE:

You can get a complete business plan written for your business, to get Bank loans and credit facilities.
Call DANIEL CHUKWUDI on 08068231953, 081698759420


Business Plan Template for a Startup Business

A startup business plan serves several purposes. It can help convince investors or lenders to finance your business. It can persuade partners or key employees to join your company. Most importantly, it serves as a roadmap guiding the launch and growth of your new business.

Writing a business plan is an opportunity to carefully think through every step of starting your company so you can prepare for success. This is your chance to discover any weaknesses in your business idea, identify opportunities you may not have considered, and plan how you will deal with challenges that are likely to arise. Be honest with yourself as you work through your business plan. Don’t gloss over potential problems; instead, figure out solutions.

A good business plan is clear and concise. A person outside of your industry should be able to understand it. Avoid overusing industry jargon or terminology.

Most of the time involved in writing your plan should be spent researching and thinking. Make sure to document your research, including the sources of any information you include.

Avoid making unsubstantiated claims or sweeping statements. Investors, lenders and others reading your plan will want to see realistic projections and expect your assumptions to be supported with facts.

This template includes instructions for each section of the business plan, followed by corresponding fillable worksheet/s.

The last section in the, instructions, “Refining Your Plan,” explains ways you may need to modify your plan for specific purposes, such as getting a bank loan, or for specific industries, such as retail.

Proofread your completed plan (or have someone proofread it for you) to make sure it’s free of spelling and grammatical errors and that all figures are accurate.




I. Instructions: Executive Summary


The Executive Summary is the most important part of your business plan. Often, it’s the only part that a prospective investor or lender reads before deciding whether or not to read the rest of your plan. It should convey your enthusiasm for your business idea and get readers excited about it, too.

Write your Executive Summary LAST, after you have completed the rest of the business plan. That way, you’ll have thought through all the elements of your startup and be prepared to summarize them.

The Executive Summary should briefly explain each of the below.

1. An overview of your business idea (one or two sentences).
2. A description of your product and/or service. What problems are you solving for your target customers?
3. Your goals for the business. Where do you expect the business to be in one year, three years, five years?
4. Your proposed target market. Who are your ideal customers?
5. Your competition and what differentiates your business. Who are you up against, and what unique selling proposition will help you succeed?
6. Your management team and their prior experience. What do they bring to the table that will give your business a competitive edge?
7. Financial outlook for the business. If you’re using the business plan for financing purposes, explain exactly how much money you want, how you will use it, and how that will make your business more profitable.

Limit your Executive Summary to one or two pages in total.

After reading the Executive Summary, readers should have a basic understanding of your business, should be excited about its potential, and should be interested enough to read further.

After you’ve completed your business plan, come back to this section to write your executive summary on the next page.


Executive Summary

(Write after you’ve completed the rest of the business plan.)


II. Instructions: Company Description


This section explains the basic elements of your business. Include each of the below:

1. Company mission statement
A mission statement is a brief explanation of your company’s reason for being. It can be as short as a marketing tagline (“MoreDough is an app that helps consumers manage their personal finances in a fun, convenient way”) or more involved: (“Doggie Tales is a dog daycare and grooming salon specializing in convenient services for urban pet lovers. Our mission is to provide service, safety and a family atmosphere, enabling busy dog owners to spend less time taking care of their dog’s basic needs and more time having fun with their pet.”) In general, it’s best to keep your mission statement to one or two sentences.

2. Company philosophy and vision
a. What values does your business live by? Honesty, integrity, fun, innovation and community are values that might be important to your business philosophy.
b. Vision refers to the long-term outlook for your business. What do you ultimately want it to become? For instance, your vision for your doggie day-care center might be to become a national chain, franchise or to sell to a larger company.

3. Company goals
Specify your long- and short-term goals as well as any milestones or benchmarks you will use to measure your progress. For instance, if one of your goals is to open a second location, milestones might include reaching a specific sales volume or signing contracts with a certain number of clients in the new market.

4. Target market
You will cover this in-depth in the Marketing Plan section. Here, briefly explain who your target customers are.

5. Industry
Describe your industry and what makes your business competitive: Is the industry growing, mature or stable? What is the industry outlook long-term and short-term? How will your business take advantage of projected industry changes and trends? What might happen to your competitors and how will your business successfully compete?

6. Legal structure
a. Is your business a sole proprietorship, LLC, partnership or corporation? Why did you choose this particular form of business?
b. If there is more than one owner, explain how ownership is divided. If you have investors, explain the percentage of shares they own. This information is important to investors and lenders.

After reading the Company Description, the reader should have a basic understanding of your business’s mission and vision, goals, target market, competitive landscape and legal structure.

Use the Company Description worksheet on the next page to help you complete this section.


Company Description Worksheet


Business Name

Company Mission Statement

Company Philosophy/
Values

Company Vision




Goals & Milestones

1.


2.


3.



Target Market

Industry/
Competitors


1.

2.

3.
Legal Structure/
Ownership


III. Instructions: Products & Services


This section expands on the basic information about your products and services included in the Executive Summary and Company Description. Here are some items to consider:

1. Your company’s products and/or services: What do you sell, and how is it manufactured or provided? Include details of relationships with suppliers, manufacturers and/or partners that are essential to delivering the product or service to customers.
2. The problem the product or service solves: Every business needs to solve a problem that its customers face. Explain what the problem is and how your product or service solves it. What are its benefits, features and unique selling proposition? Yours won’t be the only solution (every business has competitors), but you need to explain why your solution is better than the others, targets a customer base your competitors are ignoring, or has some other characteristic that gives it a competitive edge.
3. Any proprietary features that give you a competitive advantage: Do you have a patent on your product or a patent pending? Do you have exclusive agreements with suppliers or vendors to sell a product or service that none of your competitors sell? Do you have the license for a product, technology or service that’s in high demand and/or short supply?
4. How you will price your product or service: Describe the pricing, fee, subscription or leasing structure of your product or service. How does your product or service fit into the competitive landscape in terms of pricing—are you on the low end, mid-range or high end? How will that pricing strategy help you attract customers? What is your projected profit margin?

Include any product or service details, such as technical specifications, drawings, photos, patent documents and other support information, in the Appendices.

After reading the Products & Services section, the reader should have a clear understanding of what your business does, what problem it solves for customers, and the unique selling proposition that makes it competitive.

Use the Product and Service Description Worksheet on the next page to help you complete this section.





Product & Service Description Worksheet


Business Name

Product/ Service Idea

Special Benefits

Unique Features

Limits and Liabilities

Production and Delivery

Suppliers

Intellectual Property Special Permits

Product/
Service Description




IV. Instructions: Marketing Plan


This section provides details on your industry, the competitive landscape, your target market and how you will market your business to those customers.

1. Market research


There are two kinds of research: primary and secondary. Primary market research is information you gather yourself. This could include going online or driving around town to identify competitors; interviewing or surveying people who fit the profile of your target customers; or doing traffic counts at a retail location you’re considering.

Secondary market research is information from sources such as trade organizations and journals, magazines and newspapers, Census data and demographic profiles. You can find this information online, at libraries, from chambers of commerce, from vendors who sell to your industry or from government agencies.

This section of your plan should explain:

· The total size of your industry
· Trends in the industry – is it growing or shrinking?
· The total size of your target market, and what share is realistic for you to obtain
· Trends in the target market – is it growing or shrinking? How are customer needs or preferences changing?

2. Barriers to entry


What barriers to entry does your startup face, and how do you plan to overcome them? Barriers to entry might include:

· High startup costs
· High production costs
· High marketing costs
· Brand recognition challenges
· Finding qualified employees
· Need for specialized technology or patents
· Tariffs and quotas
· Unionization in your industry

3. Threats and opportunities


Once your business surmounts the barriers to entry you mentioned, what additional threats might it face? Explain how the following could affect your startup:

· Changes in government regulations
· Changes in technology
· Changes in the economy
· Changes in your industry

Use the SWOT Analysis Worksheet on the next page to identify your company’s weaknesses and potential threats, as well as its strengths and the potential opportunities you plan to exploit.


SWOT Analysis Worksheet



Strengths
Weaknesses
Opportunities
Threats

Product/ Service Offering





Brand/ Marketing





Staff/HR





Finance





Operations/
Management





Market





Can any of your strengths help with improving your weaknesses or combating your threats? If so, please describe how below.

Based on the information above, what are your immediate goals/next steps?

Based on the information above, what are your long-term goals/next steps?





4. Product/service features and benefits


Describe all of your products or services, being sure to focus on the customer’s point of view. For each product or service:

· Describe the most important features. What is special about it?
· Describe the most important benefits. What does it do for the customer?

In this section, explain any after-sale services you plan to provide, such as:


· Product delivery
· Warranty/guarantee
· Service contracts
· Ongoing support
· Training
· Refund policy


5. Target customer


Describe your target customer. (This is also known as the ideal customer or buyer persona.)

You may have more than one target customer group. For instance, if you sell a product to consumers through distributors, such as retailers, you have at least two kinds of target customers: the distributors (businesses) and the end users (consumers).

Identify your target customer groups, and create a demographic profile for each group that includes:



NOTE:

You can get a complete business plan written for your business, to get Bank loans and credit facilities.
Call DANIEL CHUKWUDI on 08068231953, 081698759420

3 Likes

Re: Business Plan Template For A Startup Businesses In Nigeria by ultrazone(m): 11:31pm On Oct 12, 2018
Re: Business Plan Template For A Startup Businesses In Nigeria by Homeyfav: 4:50am On Jun 25, 2019
dfln
Re: Business Plan Template For A Startup Businesses In Nigeria by Prestdude: 3:14pm On Sep 10, 2019
Re: Business Plan Template For A Startup Businesses In Nigeria by igbsam(m): 3:18pm On Sep 10, 2019
Can you help with a business proposal for someone who is into general supplies / contract.
Re: Business Plan Template For A Startup Businesses In Nigeria by damayfoli: 9:09pm On Dec 08, 2020
Good day. I have long wanted to open my own consulting agency, but I am always afraid that my idea will fail. I recently saw an Excel https://finmodelslab.com/templates/consulting-agency-financial-model/ financial forecast template and was able to assess my idea, investment cost, and payback period. Thus, I realized that everything should be done gradually and step by step.
Re: Business Plan Template For A Startup Businesses In Nigeria by LikeAking: 9:22pm On Dec 08, 2020
You try.
Re: Business Plan Template For A Startup Businesses In Nigeria by Victobriel: 10:07am On Aug 27, 2021
If you need a business plan, business proposal or concept note, contact us on 08021098641 or send an email to victobriel@gmail.com
We will treat your request urgently and will be ready for submission in no time.
We also assist in technical report writing if you into technical projects.
Re: Business Plan Template For A Startup Businesses In Nigeria by NaijaPress: 8:02am On Oct 22, 2021
Some of the top business plans you may want to get to kick start your business... https://www.ngbusiness.com.ng/top-10-business-in-nigeria/
Re: Business Plan Template For A Startup Businesses In Nigeria by newspapers: 8:50pm On Apr 14, 2022
Below we show you how to write a business plan step-by-step, with 9 key sections that every business plan should include.

Point 1: Your Business Plan Executive Summary
The Executive Summary of your business plan covers the objectives of your business and lays out your mission. It's basically an overview of your business and the problems your business will seek to solve for your clients. Discuss your motivations and business goals. It's recommended to write the Executive Summary last, after you've outlined everything else.

Point 2: Your Business Description
Describe your business from your own point of view and discuss how you plan to grow. Explain where your profits will come from. Explain what kinds of customers you're going to target and how your products or services are going to help them specifically.

Point 3: Market Analysis and Competition
Show that you've thoroughly analyzed the market you're targeting and prove that there's a demand for the product or service you're offering. Include information about the size of your market and how many customers you expect to have, and how many will be repeat customers. Discuss your competition and how your business will stand out from the others.

Point 4: Your Product or Service
Here you explain in detail the product or service at the heart of your business. Remember to lay it out as if you're describing it to someone brand new to your idea (it can be easy to forget to do this and phrase things more for someone already "in-the-know" since that's where you're coming from when you write it).

Point 5: Marketing and Sales Plan
In this section, describe how you'll reach the marketplace you're aiming for. Are you going to create a website and social media profiles? Do you plan to attend trade shows? How about paid advertising? Don't limit yourself to what you'll do at the beginning — if you plan to hold off on paying for ads until later, make a note of that.

Point 6: Ownership, Management, and Personnel
This section includes a description of how you'll staff and manage your business, who the owners are (if more than you alone), and the types of personnel you'll need. Include team members you'll be looking to hire as well as those already working with you at this stage. Write a one-paragraph profile of each existing major team member, including yourself.

Point 7: Financial Plan and Projections
This is a very important section, both for your own planning and especially if you're going to seek investors.

SEE a Detailed Instructions on the Types of Business Proposals that attracts investors on https://writersking.com/business-proposal-that-attracts-investors/

1 Like

Re: Business Plan Template For A Startup Businesses In Nigeria by Victobriel: 11:36pm On Jun 04, 2022
Call us for your business plan, proposal, concept note, technical report, and pitch deck.

Call us on:
08021098641

You will be glad you met us.
Re: Business Plan Template For A Startup Businesses In Nigeria by joeybankz: 1:08am On Sep 09, 2023
There are loads of business plan samples at NG business...... https://www.ngbusiness.com.ng/

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