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Apply For Cummins Nigeria Power Generation Sales Leader Fresh Job Recruitment - Jobs/Vacancies - Nairaland

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Apply For Cummins Nigeria Power Generation Sales Leader Fresh Job Recruitment by sunbbo(m): 8:20am On Nov 27, 2017
Cummins is a place big enough to coach and develop a global workforce and create the world’s leading clean, engine technology. We’re also small enough for you to find your fit and personal passion with a team of dependable, innovative thinkers who are developing their careers within a diverse, inclusive, empowering environment. Cummins Nigeria Power Generation Sales Leader Fresh Job Recruitment as follows;

Job Title: Power Generation Sales Leader-1700073M

Primary Location: Nigeria-Lagos-Lagos-Island-Nigeria, Lagos, PGBU

Job Type: Experienced – Professional / Office

Recruitment Job Type Professional – Experienced

Job Description

• Manages key product line lifecycles. Understands and interprets market and industry trends. Leads the marketing initiatives for new product introduction and existing product change introduction.

• Develops the long-term product line strategy, forecast, and the annual operating plan.
• Provides product line budget requirements into the business unit annual operating plan.
• Drives the development of product introduction plans.
• Develops all aspects of the marketing mix to ensure the successful launch of new products and throughout the subsequent lifecycle.
• Presents marketing approach for functional review and to the change management review group.
• Drives pricing activity throughout the product lifecycle.
• Drives available marketing resources and uses those resources appropriately and as needed.
• Ensures that the product branding strategy is implemented effectively, and leads and supports internal and external communications in relations to the product range.
• Protects intellectual property of the organization, and works with legal counsel and engineering to ensure asset protection.
• Uses market research capabilities to plan for and implements an appropriate approach based on the understanding of Cummins’ target market and competitors.
• Defines and adopts, in the target market, a specific stance relative to the competition with the use of market research capabilities.
• Drives improvement of customer satisfaction and solves elevated customer issues in relation to product.
• Drives management of the product lifecycle; determines when products should be deemed obsolete.
• Develops, implements, and measures results of product promotions.
• Collaborates with other functions and global locations to ensure global profitability of the product line.
• Recommends marketing process changes that will improve Value Package Introduction and Value Package Change processes.
• Develops work plans for Product Managers and Associate Product Managers to deliver product line results; provides guidance and direction on problems and issues; delegates work assignments considering employee skills and development needs.



• Managing Profitability – Understanding of the relative contributions of the multiple product lines in the business as well as the ability to develop and execute a product management plan that maximizes profitability of the business. If in a sales role, the person is capable of compiling and maintaining an account tracking document.
• This includes the capability to interrogate profitability results, product costs, et cetera and advise recommended actions.
Marketing Program Development – Able to apply existing product/placement strategies, structures, and policies to a product line(s).


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