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Nairaland Forum / Science/Technology / Webmasters / Which Platform Is Best To Do Paid Advertisement.?? (1235 Views)
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Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 1:12pm On Jan 09, 2018 |
Good day great bloggers , I want to ask the bloggers in the house that from your own view; which is the best platform to advertise(PAID) a blog : Facebook and Google AdWords.?. 1. In terms of cost. 2. In terms of effectiveness. Pls drop your answers with a prove. Thankzz!!! |
Re: Which Platform Is Best To Do Paid Advertisement.?? by mcqwerty(m): 9:03pm On Jan 09, 2018 |
If you plan to increase your blog visits and readers, then you need to first identify where your readers are hanging out? In forums? On Facebook or in Facebook Groups? or is there a search traffic for a particular keyword you want to target? Not all platforms will serve your purpose. Do you want to increase traffic? Do you want to grow your email list? Do you have ads on your blog and want to increase RPM and CTR? I cannot properly advise if I do not know what your marketing / advertising goals are. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 10:19pm On Jan 09, 2018 |
mcqwerty: I appreciate your comment sir. Actually, my goals are: 1. To increase traffic. 2. To increase engagement in ads. So which of the platform is best?. Thankx. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 11:48am On Jan 10, 2018 |
Faithdamy: |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 11:50am On Jan 10, 2018 |
I need answers urgently pls |
Re: Which Platform Is Best To Do Paid Advertisement.?? by adeptniyi(m): 5:48pm On Jan 10, 2018 |
In both terms i give it both to facebook, but Google is top quality because you get clicks hat improves your SERP rankings |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 7:05pm On Jan 10, 2018 |
adeptniyi: OK, I think I will Go for Facebook first then latter Google. I Appreciate. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by mcqwerty(m): 8:05am On Jan 11, 2018 |
I would advise to do SEO for the long haul if you are marketing/advertising a blog. Organic SEO pay long term dividends far after when your advertising budget runs out! Be advised. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 12:59pm On Jan 11, 2018 |
mcqwerty: Also helpful, thank sir!!! |
Re: Which Platform Is Best To Do Paid Advertisement.?? by dgbanj: 1:06pm On Jan 11, 2018 |
Try www.abilityad.com they have good traffic |
Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 3:32pm On Jan 11, 2018 |
Thanks for your comment. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by OracleE(m): 8:53pm On Jan 11, 2018 |
So let me add my own little professional advice as a digital marketer. Over time I have seen bloggers and startups in similar situation and after investing the little they have still no result. The thing is, there is no One Fix for all. The first thing you need to do is to identify your target audience and where they are found. I have discovered that social media platforms vary in functionality. LinkedIn and Twitter are more professionally inclined while instagram leans more on the casual, fun, entertainment side. So where is your target audience located? This would help u run paid ads that would be more efficient and give ROI. So ur niche would decide where u invest more. Facebook and Google are also necessary. Facebook campaigns help drive awareness and Google gives u paying customers. Would gladly be of help if the need arises. |
Re: Which Platform Is Best To Do Paid Advertisement.?? by OracleE(m): 8:57pm On Jan 11, 2018 |
Split your campaigns between the proper social media platform where your target audience is found, Facebook and Google then you measure your metrics. This would help inform which campaigns you need to pursue more |
Re: Which Platform Is Best To Do Paid Advertisement.?? by fajob: 7:42am On Jan 12, 2018 |
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Re: Which Platform Is Best To Do Paid Advertisement.?? by Faithdamy(m): 11:26am On Jan 12, 2018 |
fajob: Thanksss bro |
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