Business cards are very important as they help portray you and the brand you represent the first time you give them out. While they are very necessary to help pass a good first impression to potential clients, they must be distributed with adequate planning and foresight. It is not always enough if your business card is well-designed or the quality of the card is top-notch. Marketing is also important, but more important is a clear strategy of how you go about it.

Do you just go out hoping for a miracle that you meet a potential client or you go out with a well-thought objective? Is your drawer full of old business cards that have become outdated as there is new information you put in the latest cards?

Well, here are 4 ways of distributing your cards and making them more effective.

Pay bills with money and business cards

If you have a bill at a restaurant, hotel, grocery store or anywhere else that requires you pay for products and services, never forget to leave your card after payment. This may work especially if you are leaving a tip. It is a great way of introducing your business to new clients as no one will mind. It might seem patronizing, but it’s not illegal.

One person is never enough

Most people wonder why after many years of giving out cards, it is the same people that keep in touch. By giving a particular person so many of your cards, there is a great chance that it might end up where you don’t want. Personal referrals and recommendations are good but you can do so much more by spreading cards out to different people.


Correspondence is not left out

Your brand gets noticed and sends a message of professionalism when you send products, receipts, orders, payments, Thank You Cards or letters when you add a business card. It means you are ready to do business right away. Though the recipient may not need your service immediately, there is increased likelihood that they’ll keep it or pass it to someone else who might need them.


Read more: https://kiakiaprint.com/blog/2018/04/four-cool-ways-distributing-business-cards-nigeria/

Cc: lalasticlala, erad, prof800