https://www.youtube.com/watch?v=g9tngJtHQHY

This is the all-new Rolls-Royce Cullinan. The eagerly anticipated SUV marks a number of firsts for the luxury British brand; not only is it its first SUV, it’s the first Rolls-Royce with a tailgate and the first model that the company is happy to say is family orientated – at least in some versions.

JBCMotive was privileged to have a video of the SUV after its launch in Qatar. I was utterly dazed while the brand manager Tarek Moataz schooled me through the car's personality.

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Whatever configuration you choose, the Rolls-Royce Cullinan claims to set new standards at the top of the burgeoning luxury SUV market. It's a proper go-anywhere 4x4, too, but with the mantra that it has to be ‘effortless, everywhere’ – it is a Rolls-Royce after all.

When you see the Cullinan in the metal, it appears surprisingly shapely and larger than you’d expect – at 5,341mm it’s only 2mm longer than a Ghost, although it’s 216mm wider at 2164mm. It also sits 80mm lower than a Range Rover long wheelbase. That striking bodywork is the result of five years of design work and the instruction to “go big” according to design boss Giles Taylor. “We didn’t want to be shy, we wanted a functional aesthetic look with no apology,”

“Yes, they are strong lines, but we wanted to magnify the sense of ultimate presence and capability.” The grille appears bigger than ever, sitting further forward than on Phantom, while the front lights are inset slightly with what Taylor describes as “tough brows”. The rear lights are inset, too, but without a chrome surround so they appear totally integrated with the bodywork.

The three-box shape with its two-stage tailgate and collection of horizontal and vertical lines is a development of one that, at one stage in the design process, was actually a booted SUV. The now shrunken bustle at the back still hints at a separate luggage compartment and that is partitioned off by a glass panel in some models.

“This is the supremely capable bodyguard to the Phantom, but it will never overshadow Phantom,” Taylor said. But it shares much with Rolls-Royce’s flagship, including its 6.75-litre twin turbo V12 engine and all-aluminium chassis that’s referred to as the Architect of Luxury.

The V12 has been specially tuned to deliver 850Nm of torque from 1,600rpm, while peak power is rated at 563bhp. Rolls-Royce doesn’t quote a 0-60mph time, but the top speed is 155mph. To ensure the Cullinan has appropriate road manners, there’s four-wheel steering as well as the four-wheel drive.

Not many Cullinan buyers will be too worried about the 18.8mpg average or CO2 emissions of 341g/km, but we’re told that the Architecture of Luxury platform has been built with electrification in mind and that it will underpin every one of Rolls-Royce’s future models.
That chassis features a double-wishbone front axle and five-link rear axle with air suspension that gets larger air struts than on Phantom with more air volume to provide Rolls-Royce’s magic carpet ride over the very worst terrain. Of course, the car will also drop down 40mm for what Taylor told us provides “easy access for all.”

This art should have been used to ferry Meghan Merkel at the Royal wedding in 2018 where Prince Harry looked dashing.

Engaging the Everywhere button between the front seats will change the car’s settings ready for what is claimed to be the most serene ride over the most challenging surfaces anywhere in the world.

cc: Lalasticlala, @lalasticlala FP.

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dasphinx1:
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I heard you! I had purposely taken a pic beside the car which you see as cover art to demonstrate the heft of this car. The Bentayga is not even close. Davido & Emoney needs to step-up.

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