Babatunde Oluwadamilare Oyebode popularly known as Baudex, is a man who has his hands in every pie as far as the music business is concerned in Nigeria. Baudex doesn’t just do music, he does the business as well and he knows his onions as much as a biologist knows a microbe when he sees one through the telescope. In this interview he talks music and the business of it.

Do you sing?

I do hip-hop with a Jamaican feel and Afrobeat, because I grew up listening to these kinds of music and they have soul in them. Hiphop, Afrobeat and reggae have culture and soul and they form my own sound.

How do you define your sound?

I’m a strategic person – with business and music. I’m strategic in everything I do, so I try to make my sound appealing with hiphop, dancehall, reggae, Afrobeat and so on. Since I’m African, I’m going to call it Afro-dancehall.

How did you discover music?

I met music in the family. My father’s family are into entertainment and showbiz and even my maternal grandfather played the saxophone as well. The entertainment thing has always been in me. But professionally, I started music five years ago, even though I’ve been doing it all my life, right from college days and back in UNIPORT and even in FESTAC. I’ve been doing music for fun all my life, I have an in-house studio. So far, I’ve done music with Solidstar, Wizkid, Konga, Burna and many others.

You mentioned doing the business of music, how is that?

Like I said, I’m very strategic. When I look at music, I think about distribution. Not everyone has the advantage of having a Baba Olowo father, so we have to work really hard. I used myself and people around me as a case study and I put my time into each task. I have a music distribution company and I’ve worked with Wizkid, Solidstar, Konga, Orezi, Timaya among others. I also have a public relations company and I’ve worked with top stars both in music and Nollywood, the likes of Jim Iyke, Uti Nwachukwu, Sound Sultan, Toyin Abraham,Tayo Sotayo and some major companies. I want my company to be everything showbiz. I have an in-house producer who has worked with major artistes and we are also into artiste management. So my company is very broad.


http://47vibez.com.ng/my-music-has-this-hiphop-jamaican-raggae-ragga-and-afrobeat-blend-baudex/