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Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones - Phones - Nairaland

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Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by postbox: 6:55am On Dec 04
When it comes to global active smartphones, Samsung and Apple had a collective market share of more than 50% for years. That changed in September 2018, when the two tech giants made up 49.9% of the global smartphone market.

While the companies still have a duopoly, the Global Smartphone and Tablet Tracker show that their collective market shares dropped from 52.3% in September 2017 and 56.5% in September 2016. This is because Chinese brands Oppo, Huawei, Xiaomi, and Vivo are slowly but surely increasing their respective market shares. Chinese manufacturers accounted for more than 1.2 billion of the world’s active smartphones in September 2018. Earlier this year, the report correctly forecast that the number of Chinese smartphones would exceed 1 billion by the end of 2018.

Oppo Sets Its Gaze on Overseas Markets but Still Relies on China

In September 2018, the two most popular brands by active smartphones were Samsung and Apple, with market shares of 26.2% and 23.7%, respectively.Two years earlier, Samsung had a market share of 30.6%, while Apple had 25.9%, so the effect of the growing Chinese companies is more visible for Samsung.The #3 brand was Oppo, which had a market share of 10.4% in September 2018 — compared to 7.6% in September 2017.Oppo’s most important market is its home country, China, where 72.3% of active Oppo smartphones were located.However, India (11.2% of active Oppo phones) and Southeast Asian countries such as Indonesia (4.6%) are becoming increasingly important for the Chinese manufacturer, helping it increase its market share.

Huawei and Xiaomi Successfully Tap into the Non-Chinese Markets

Oppo’s reliance on its home market is in stark contrast with competitor Huawei, the #4 brand globally, with a market share of 8.7% in September 2018.Huawei is focusing more and more on countries such as Russia (3.8% of its active smartphones), Italy (3.1%), and Germany (2.9%).Impressively, less than half (42.4%) of Huawei’s active smartphones were located in China in September 2018.Xiaomi was the #5 brand, boasting a market share of 8.5% — an increase from the company’s 6.3% market share in September 2017.In Q3, Xiaomi was more reliant on India than ever before. A remarkable 33.2% of Xiaomi’s active smartphones were in India, compared to its 37.8% active in China.Vivo is the #6 brand, with a market share of 7.1% (up from 5.2% in September 2017).

Things Still Look Bright for Samsung and Apple

Although Samsung’s and Apple’s respective market shares are decreasing, the two companies are still performing well, increasing their total number of active smartphones on the market.Despite a relatively slow start, the latest Samsung flagship smartphones (Galaxy S9 and S9 Plus) fared better in Q3, when they were world’s fastest-growing models.Meanwhile, Apple’s smartphone installed base also increased between Q2 and Q3 this year.Two of Apple’s new flagships (iPhone XS and XS Max) were released at the end of the quarter, with the third (iPhone XR) launching in October. Q4 is due to increase Apple’s installed base even further.

SOURCE: https://brandspurng.com/2018/12/03/samsung-and-apple-no-longer-make-up-50-of-the-worlds-active-smartphones-as-chinese-brands-grow/

1 Like 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by digScratcher: 7:04am On Dec 04
tecno rules in Nigeria

2 Likes

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Lexusgs430: 8:03am On Dec 04
Umidigi ti take over...... Ever heard of the Umidigi A3? A decent looking smartphone for N29,990...... Buy directly via Jumia and receive within 48 hours......

8 Likes

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by GreenNegro(m): 8:03am On Dec 04
My love for Xiaomi brand no be here

51 Likes 3 Shares

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by EddieCAD(m): 8:03am On Dec 04
smiley
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by BuhariDcow: 8:05am On Dec 04
Na who e concern..

1 Like 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by CuteMaro(m): 8:05am On Dec 04
Nice one. Time to expose extortion from the likes of Samsung and Apple.

Check out my signature for cool data deals..

1 Like 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by SmilingMary(m): 8:05am On Dec 04
Oppo really gaining ground, but their phones are quite expensive.... I look forward to these Chinese OEMs having more presence in Naija

1 Like

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Learnstuffs: 8:06am On Dec 04
Where Tecno and the brother Infinix grin

9 Likes 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by princeking2(m): 8:06am On Dec 04
Healthy Competition
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by JGonze(m): 8:07am On Dec 04
Bleep mi never used no Apple or Samsung but mi great full to Jah for he á give me Life and mi fi roll up some spliff anytime mi á like.

1 Like

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Naijawebmaster: 8:07am On Dec 04
They are still tow of the top best brands sha.
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by ODVanguard: 8:08am On Dec 04
This was bound to happen over time. Apple (especially) needs to learn from BlackBerry's fall from grace and invest more in quality lower budget offerings or else its market share will only continue to dip. Nothing lasts forever, but at least they can study the trends and adjust accordingly.

11 Likes 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by AMvanquish: 8:08am On Dec 04
I've been a staunch member of the Samsung club, but after my J7 screen got cracked and was told to pay 23k to procure a new one, even after paying was told I have to wait for 2 weeks. I just decided to try out a techno phone of 36k. I was wowed about the battery life and quality. I have migrated since. These Chinese guys are not playing.

14 Likes 2 Shares

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by nepapole(m): 8:09am On Dec 04
Nokia or nothing.

12 Likes

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by bamasite(m): 8:09am On Dec 04
Team xiaomi all the way!



Meanwhile, women are gushing over this vibrator right now: https://www.nairaland.com/4871386/best-auto-thrusting-vibrator-seen

1 Like

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Youngzedd(m): 8:11am On Dec 04
Xiaomi kill them all grin


Xiaomi Africa No 1 Fan

11 Likes 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by itiswellandwell: 8:11am On Dec 04
I don't believe this report.


Check my signature for original follow come Samsung fast adaptive charger.
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Hoodbilonia: 8:12am On Dec 04
i keep saying it
u r too dull
you cant even edit
imagine using a white background om diff fonts
u need to be shot
u r too dull
Gagag:
[i][/i]
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Ijaya123: 8:12am On Dec 04
Apple still rakes in 87% of all smart phone profit margin.

Samsung only gets 10% of total industry profits.

1 Like

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by adejaresalami1(m): 8:13am On Dec 04
Lexusgs430:
Umidigi ti take over...... Ever heard of the Umidigi A3? A decent looking smartphone for N29,990...... Buy directly via Jumia and receive within 48 hours......
A decent look is not what you look in smart phone
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Hoodbilonia: 8:14am On Dec 04
samsung
anytime
any day
phone too rugged
my s8 plus i love it die
fuc all those weird ass cloned ass name chinco and japanesse phones men
if its nt samsung e nor fit be like samsung

8 Likes 1 Share

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Petersamuel8(m): 8:15am On Dec 04
tecno rocks
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by BabaOwen(m): 8:16am On Dec 04
nepapole:
Nokia or nothing.
infinix or nothing
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Denikayan: 8:17am On Dec 04
Both need money rituals to boost their businesses

1 Like

Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by Xisnin(m): 8:18am On Dec 04
GreenNegro:
My love for Xiaomi Cheap brand no be here
Nobody really loves cheap brands.
Re: Samsung And Apple No Longer Make Up 50% Of The World’s Active Smartphones by BabaOwen(m): 8:18am On Dec 04
Hoodbilonia:
samsung
anytime
any day
phone too rugged
my s8 plus i love it die
fuc all those weird ass cloned ass name chinco and japanesse phones men
if its nt samsung e nor fit be like samsung
Bleep Japan and China, but you dey praise south Korea phone ...which one your country don produce

4 Likes

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