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Digital Marketing Executive Vacancy by dayokuns: 5:26pm On Jan 18, 2019 |
*Digital Marketing Executive Vacancy* *Job brief* If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels for Igbobi College Old Boys Association (ICOBA). *What does a Digital Marketing Executive do?* You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing executive will work with the ICOBA Secretariat, Database team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget. *Responsibilities* Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end members experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with ICOBA sets, members, agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate *Requirements* First degree in related field Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) Knowledge of MaaxMarket Marketing tool will be a plus Ready to learn new technology to meet work requirement Experience in setting up and optimizing Google Adwords and various social media campaigns Working knowledge of HTML, CSS, and JavaScript development and constraints Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement *Method of Application* Send cover letter and CV to job@icobainternational.org |
Re: Digital Marketing Executive Vacancy by khannet(m): 6:45pm On Jan 18, 2019 |
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Re: Digital Marketing Executive Vacancy by dayokuns: 12:04pm On Jan 19, 2019 |
Okay |
Re: Digital Marketing Executive Vacancy by dayokuns: 3:11pm On Jan 23, 2019 |
Still ooen |
Re: Digital Marketing Executive Vacancy by dayokuns: 1:51pm On Jan 24, 2019 |
Application closes February 5, 2019 |
Re: Digital Marketing Executive Vacancy by dayokuns: 3:34pm On Jan 28, 2019 |
Application closes soon |
(1) (Reply)
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