Modified: This Post has been relocated from its initial location


Hello guys, my name is Abdul, an internet and online business model enthusiast


I know a lot of us would really want to venture into the exciting, profitable and lucrative world of online businesses but we are just stuck when it comes to picking the right kind or type of online business we would want to venture into.

Well, to me, one of the best form of online business anyone can easily venture into with minimal amount of cash and still be able to rake in substantial profits from it within a very short period of time is the digital products marketing business.

This short online course on how to start a digital product marketing business should not only serve as a basic guide on how to go about this profitable and lucrative business, it should also spur you into taking necessary action towards taking charge of your life now.

Actually, after creating this online course, it was initially meant to be sold at a fee, and one thing we are sure of was its ability to rake in over a million naira in sales within six months of launch. But when considering the fact that some people would not be able to afford it, we now decided to make it available free of charge for everybody, hoping that anybody who participate would learn one or two things about the highly profitable and lucrative world of digital product marketing business from it.

One of the purposes of making this online course free to all is to serve as a motivating factor in our quest to becoming not only self-engaged but also financially stable in life. It is also hoped that this online course would serve as the much needed catalyst that would propel us into taking immediate action towards starting our own profitable and lucrative digital products marketing business.

It is ONLY by taking action that we can get things going.

Are we ready to roll?

If we are, then lets get started!

MODULE ONE

INTRODUCTION: WHAT IS DIGITAL PRODUCTS MARKETING BUSINESS?

Digital products marketing business is basically the business of creating, compiling, marketing and selling of digital products such as e-books, online courses, software, videos, audios, web elements, etc on the internet to people who are ready and willing to buy them thereby enabling you to make profits from it. Everybody wishing to make any reasonable amount of money on the internet need to start considering how to package and sell digital products online. If you have a valuable skill set, you should start thinking of ways you can package your services even if it is as a do-it-yourself online course so as to enable you make some cash online.

Selling of digital products such as e-books online can be a complete game changer for your business, no matter its nature. This can open up new ways to of raking in more money or even to serve your customers whether you are already selling physical products or you are a services-based business looking to expand your business with the marketing and sales of e-books, online courses or other digital goods. As a matter of fact if properly executed, your digital products online store can become a great source of continuous massive income for you!

[b]It Is Currently One Of The Most Profitable Businesses Online
[/b]Do you know that digital products marketing business is said to be one of the most profitable businesses you can venture into online? As we all can see, despite the depressions in the economy, online businesses continue to grow at an astronomical rate. The online businesses, especially the digital products marketing business keeps churning out millionaires after millionaires more than the offline business models.

As a matter of fact, digital products marketing business have become so profitable that nearly all professional bloggers, speakers and other serious minded internet entrepreneurs are beginning to take advantage of this fast evolving business to make a name and fortune for themselves. This is more so as the business has made quite a lot of people to enjoy the much desired and sought after financial freedom and passive income generation.

To many well-known online entrepreneurs, selling digital product is by far the most attractive online business one can venture into. The digital products marketing business is definitely a scalable one. Once you create the digital products, you have almost zero associated costs for each unit you sell and if you do a great job marketing and promoting your products, you will definitely be able to make awesome profits from the business.

In his seminal book, ‘The 4 Hour Work Week’, Tim Ferries writes, “Information (Digital) Products are low-cost, fast to manufacture and time-consuming for competitors to duplicate”.

Of course, like any other business of true value, you will not achieve success overnight. You will just have to put in the necessary efforts and hard work first in the business for you to make it big in the long run.

This is the end of Module One. In Module Two, we shall be talking about why you need to create and launch your own profitable and lucrative digital product marketing business now.

You can’t afford to miss it.

Hello all,

How are well doing? Hope great.

You are all welcome to the continuation of our online course series on learning about the profitability of digital product marketing business.

Before we continue with today’s lecture, let me first of tender an unreserved apology to all those who have been following this online course in the other thread before this relocation.

The inconvenience is highly regretted, but it was done so as to afford many people the golden opportunity of seeing the thread, thereby also benefiting from it.

mihis, I have sent you a dm, notifying you of this development. I hope you have seen it.

Please you all should kindly accept our sincere apologies.

One love!

Thanks.

One more thing before we commence today’s lecture, it would really be my wish and desire if we can make this online course as interactive and engaging as possible.

In this regards, your comments, suggestions, contributions, corrections, etc are highly welcome.

In addition, if you have any question or there is any part of the course that you did not understand, please you should feel free to table it across.

Please, please rest assured that no matter how stupid or simple the question might sound, I would try as much as possibly to provide answers.

We all remembers the words of our Professors at the university those days, If we are not asking questions, that would mean that either we have understood everything being taught or we do not understand anything at all! Lol!

The bottom line is that….

Lets all work towards succeeding TOGETHER!

One love!

Following, can we do it on whatsapp

MODULE TWO

WHY YOU NEED TO CREATE AND LAUNCH YOUR OWN PROFITABLE AND LUCRATIVE DIGITAL PRODUCT MARKETING BUSINESS NOW

Hi there!

Welcome to yet again another module of our online course on the profitability of starting a digital product marketing business series. In this module, we shall be discussing on why you too need to start your own digital product online store. This is because having your own digital product online business is one of the easiest ways to make money online.

Your own digital product online store can help you to build and establish your brand. You can recruit affiliate marketers to promote your digital products for you. Best of all, digital products are quite easy to create.

In today’s online world, digital product marketing business is a billion dollar business. Once created, they can be digitally downloaded by your customers while you sleep. The money is automatically put deposited into your account. The process is all automatic and you don’t have to do any more work.

Udemy is an example of a digital online products service provider. The website basically provides online courses. They have about 4 million students and about 20,000 courses and over $93 million in annual revenue. Lynda is another big name online course provider doing over $100 million in annual revenue. And there are many more online course providers that are earning huge revenue on the internet on a yearly basis.

But let me ask, how much do you think you can make with your own online course, if you decided to embark on one? Udemy claims to have 10 instructors who made $1.6 million in one year. Although the average online instructor does not make that much money on Udemy or Lynda, the only way for you to find out how much money you can make online is for you to actually create your own digital product and sell it online.

No doubt, some of the big name infopreneurs are making millions selling their own digital products. You can check out sites like Warrior Forum, Warrior Plus and ClickBank to see what those big name marketers are selling online.

This unique concept of “make money while you sleep” is the big draw of becoming a digital product marketer.

When you own the digital products, you control what happens to your business. If you don’t own your digital product you don’t have a sustainable business. Having your own digital product allows you to also build your list of buyers. The list is yours, it can’t be taken away from you. The list is your business asset. You can now begin to market to your list.

Here are some of the benefits that you get from creating and launching your own digital product
- You get to keep 100% of the profits.
- You get to state your own price.
- You get to hire affiliates and also control how much commission you pay them.
- You have complete control over the content.
- You become an authority in your chosen niche.

Digital Product Creation Is Said To Be The Fastest Way To Break Into A Profitable Niche.

Digital products are cheap and easy to make. Once you get good at creating them, you can do it in a day or two. You can create a sales funnel of your own digital products. You can also create higher products. The higher priced digital products are the key to a sustainable online business. And you will get to keep the profits.

You can diversify into other niches and create multiple streams of passive income. You can also sell your digital products on multiple platforms. Some of these platforms do all the marketing for you. Now they will take a bigger commission for doing the marketing but you can truly make money while you sleep.

Another advantage of digital product marketing business is that once your product is created in one form like an e-book, it is easy to convert it into another form such as a video course or even an audio course. It is easy to make templates and quick start guides as bonuses for your products.

Once your product is created, it can produce continuous income for you for months and even years afterwards without any more effort on your part. So, if you really want control over your own destiny, you can get started by learning how to create and launch your own digital product. Digital product creation is said to be the fastest ways to break into a niche and profit.

This Is The End Of Module Two.

In Module Three, we shall be discussing about the awesome benefits of running your own profitable and lucrative digital product marketing business.

bizonline:

Hello all,

How are well doing? Hope great.

You are all welcome to the continuation of our online course series on learning about the profitability of digital product marketing business.

Before we continue with today’s lecture, let me first of tender an unreserved apology to all those who have been following this online course in the other thread before this relocation.

The inconvenience is highly regretted, but it was done so as to afford many people the golden opportunity of seeing the thread, thereby also benefiting from it.

mihis, I have sent you a dm, notifying you of this development. I hope you have seen it.

Please you all should kindly accept our sincere apologies.

One love!

Thanks.

Nothing do you boss.

I am here now. Apology accepted.

Following

invinzible1:
Following, can we do it on whatsapp

That would be a great idea. We can start the whatsapp version after concluding this one on nairaland.

Kudos for that initiative.

Hello guys, how was your day? Hope great. The next module in our ongoing online course on the profitability of starting your own digital product marketing business was supposed to be delivered today. But after some careful consideration, especially as it relates to tomorrow's Presidential and National Assembly elections, we shall now be going on break and commence class again on Monday.

This is to give those who would want to participate one way or the other in the elections the opportunity to do so.

Please, let us all be good citizens of this wonderful country by not only casting our votes but also enjoining others to do same.

Let us also enjoin other citizens to properly compoct themselves in the best manners before, during and after the elections.

May The Almighty God continue to bless us, our families and our country in general, Amen.

One love.

[quote author=bizonline post=76007349]
Hello guys, how was your day? Hope great. The next module in our ongoing online course on the profitability of starting your own digital product marketing business was supposed to be delivered today. But after some careful consideration, especially as it relates to tomorrow's Presidential and National Assembly elections, we shall now be going on break and commence class again on Monday.

This is to give those who would want to participate one way or the other in the elections the opportunity to do so.

Please, let us all be good citizens of this wonderful country by not only casting our votes but also enjoining others to do same.

Let us also enjoin other citizens to properly compoct themselves in the best manners before, during and after the elections.

May The Almighty God continue to bless us, our families and our country in general, Amen.





Create a whatsapp group and add me 09050233827

[quote author=invinzible1 post=76008850][/quote]

>:

Hello all,

How was the weekend and the electioms in your respective areas? Hope everthing went on peacefully.

well, we all have carried out our civic duties and responsibilities by going out to cast our votes. The onus is now with the electoral umpire to ensure that our votes count. Another thing, before the announcement of the winners, we should ensure that we remain peacefull and law abiding for the betterment and progress of our country.

By the grace of the Almighty, we shall continue with our online course series on the profitability of the digital product marketing business tomorrow.

Tomorrow's lecture promises to be interesting and educative. You would not want to miss it for anythimg.

Keep a date with the lecture and please, stay out of trouble!

One love, always!

Hello all,

We are all welcome to a bright new day. This is hoping we will make the best use of the day and the week in general.

We are resuming our lectures in the on going online course series.

Please fasten your seat belt as we engage the gear to full speed.

here we go...

MODULE THREE

DISCOVER THE AWESOME BENEFITS OF RUNNING YOUR OWN PROFITABLE AND LUCRATIVE DIGITAL PRODUCT MARKETING BUSINESS


In today’s digital era, more and more businesses are now operating online. These days, you can make a success of your business even if you operate solely online. You don’t have to worry about renting or buying premises from which to run your operations. You don’t have to worry about travelling to and from the office or being stuck in traffic. You can pretty much set up wherever you want to. A huge range of businesses can be operated purely online. This includes everything from creative services such as design and writing through to retail.

The popularity of running a digital product marketing business has increases hugely over recent years. There are various reasons for this. The first is of course, the huge demand for online services and products from consumers. Secondly, we now have a range of advanced technology to make online operations fast, simple and convenient. Even if you have other people working for you, it is still easy to operate online. This is because employees can now work remotely thanks to mobile technology.

What Are The Benefits Of Running A Digital Product Marketing Business?

If you have been toying with the idea of setting up a digital product marketing business, there are some key points to think about. The many benefits that come with running this type of business can make it a very viable option. Of course, we all know the big name companies that have become hugely successful, such as Amazon, eBay, Google, Yahoo, etc. however, there are many smaller companies that operates solely online and they are also doing very well.

With the advent of the various technological innovations, it is now getting much easier to run a digital product marketing business. So, let’s take a look at some of the benefits of running a digital product marketing business;

1. It Is Easy To Get Started With Little Starting Cost/Capital
Most business ventures require a lot of time and effort to set them up. Likewise a lot of startup capital are also required. But if you are starting a digital product marketing business, you might not need to wait for days or even weeks before you can get started.

You could also start your digital product marketing business without spending much. That means you would technically be earning money. This include saving money on business premises and the various bills that come with renting or buying your business premises. In addition, you will be saving money in areas such as travel costs. You can cut many of the costs of starting up a business if you decided to set up a digital product marketing business. For those starting on a limited budget, then a digital product marketing business would be the ideal solution.

2. It Is Great For Niche Products And Services
If you are interested in starting your business selling niche products and services, then a digital product marketing business would be the ideal way to go. People looking for a certain type of product can easily find and access your products and services, which means that you can benefit from more customers as compared to a bricks and mortar businesses which are accessible to a limited range of people.

3. They Last Forever And Are Never Out Of Stock
Digital products are not subjected to the normal wear, tear and deterioration of physical products. Of course, they may become less relevant over time as technology changes, but they can be updated easily and they last forever. Also unlike the physical products, they can be used indefinitely, as they would remain in the same condition as they were on the day of their purchase.

Digital products are also never out of stock. You can create or purchase just a single digital product and sell it as many times as you like as they have unlimited duplication capabilities and shelf life. That means you can create or purchase a digital product today and sell it for years and years, thereby bringing in consistent passive income and significant returns on time, energy and financial investments to yourself.

4. Running A Digital Product Marketing Business Is Quite Simple And Convenient
Setting up and running a business can be a real challenge. However, when you operate online business, particularly the digital product marketing business, you can eliminate a lot of the stress and hassle involved. This is because a digital product marketing business is increasingly turning to be a simpler, more convenient and very popular method of running a business these days.

With running a digital product marketing business, you might not have any need for stocking inventory neither would you have any need for product/goods delivery issues such as transportation, haulage or even courier costs. This is one of the reasons why more and more startup companies these days are deciding to operate online.

5. Digital Product Marketing Business Is Becoming Increasingly Very Popular With Consumers And Has A Global Audience
More and more consumers are now turning to digital product marketing business due to its ease and convenience, especially in the area of shopping for goods and services. As such, by setting up a digital product marketing business, you will be catering for a growing demand. These days people are getting used to being able to shop for anything they want at any time of the day or night.

Having a global audience is also another plus for digital product marketing business. This is because if you have a brick and mortar business, you are limiting yourself in terms of audience. That means your goods and services will only be available to a limited range of people, such as those within a certain geographical area. But when you take your business online, you won’t have to worry about these limitations. You can open up your offerings on a national and even international level thereby earning huge revenue for yourself. With an international customer base, you could experience a tremendous explosion in your business revenue.

6. There Is Unlimited Income Potential Involved
Most digital product marketing business are built on a well-defined working systems. After a bit of trial and error you will be able to figure out what works for you and what doesn’t. Once you learn how to effectively work the system and also tweak things appropriately, you will be able to determine what is actually earning you money as opposed to what is costing you money.

You should try as much as possibly learn to work the system and your income potential can increase substantially. In as much as there is no guarantee that you will begin to make money right off the bet, but it is also well known that an online business really do have unlimited income potential. Moreover, it is possible to earn a steady income and have a nice life as a result of running a digital product marketing business.

7. A Digital Product Marketing Business Can Be Automated
Digital product marketing business is great because they can be automated. With a digital product marketing business, you can reach a point where you do not have to spend hours upon hours working every day. If possible, I would recommend that you do everything yourself in the beginning because it would enable you to know how the process should work. After learning the basic knowledge of the entire process, you can now begin to outsource the tasks that you don’t like doing yourself to a third party.

For example, you might not really enjoy the process of generating website traffic for your business, so it is quite ok for you to outsource that process to a more competent third party. You can also go a step further by hiring writers to create web contents such as e-zine article and a virtual assistant that would be managing your social media platforms such as Facebook, Twitter, Instagram, Linkedin, etc. As a matter of fact you can even hire someone to help you create interesting videos for your YouTube page!

8. You Have Direct Lines Of Communications With Your Customers
Digital products marketing business offers you unique ways to communicate directly with your customers and you can even build an entire online community around your products. It is also enticing, easy and effective for customers to sign up for a mailing list or newsletter in exchange for immediate access to the digital downloads.

9. You Can Work From Anywhere In The World
Another benefit of running a digital product marketing business is that you can work from anywhere in the world. As long as you have a computer and an internet access, it doesn’t matter where you might be, if you operate a digital product marketing business, you can work from anywhere in the world.

Unlike the traditional brick and mortar business where you cannot afford to close your store and travel if you really want to remain in business, in running a digital product marketing business, many internet base entrepreneurs have been known to spent months and months travelling through various countries and still effectively operate their digital product marketing business on a daily basis effortlessly.

10. You Are Building An Asset
Any business can be sold to another person or corporate entity. People have been known to purchase established stores, restaurants, corporate entities, etc all the time. There is no reason why a digital product marketing business can’t be a turnkey operation too. Once you have things in place, you can sell your digital product marketing business to someone else.

As you are running your digital product marketing business you can also remind yourself that you are doing much more than making things better for the time being. You should know that you are actually building an asset that can be sold to someone else for a profit. By the way, if you ever get to the point that you decided to sell your asset, you can always start all over again with a new digital product marketing business.

11. It Is Often Recession Proof
At the moment, approximately half of the productive and employable people in the country are either unemployed or underemployed. This means that there are a lot of niches that a digital product marketing business owner can venture into no matter the economic situation of the country. This is because, even in the mist of recession, the digital product marketing business always gets its own fair share of the market.

Mostly, people want to learn how to start a home base internet business, how to find a good job, how to lose weight or how to generally improve themselves. One thing you should know is that everyone out there is looking for that edge, that extra value, that extra cash, even if they are still employed at the moment.

12. It Is Mentally Stimulating And Interesting
Running a digital product marketing business is really a mentally stimulating and interesting as well as fun thing to do, especially when compared to the rather boring 8 to 5 jobs. If you are running your digital product marketing business, you will be the one calling the shots, you will definitely no longer feel like a trained monkey performing whatever tasks that are assigned you.

Running a digital product marketing business is really mentally stimulating and challenging and it would make you to not only be more creative than you’d ever be with your normal 8 to 5 jobs, but it would also bring out the very best in you at all times.

I am guarantying you that you would not only absolutely love running your own digital product marketing business once you give it a trial but would also wished that you have started the business long before now.

13. It Is The Way Of The Future
Digital products marketing business are known to specifically cater for people’s needs in term of education, entertainment, tools and resources they need to enhance their lives in one way or the other. There is no disputing the fact that the world itself is going digital. People, especially the young people now prefer to have their books, movies, music, etc in digital form that they can easily store in their mobile devices (mobile phones, tablets, laptops, etc) for easy access than having them in physical forms that would not be easy to carry around.

14. It Can Be Run Together With Whatever Business You Are Currently Engaged In
The digital product marketing business, being an online one, is one business which you can operate together with whatever business model you are currently engaged in. What this means is that you don’t have to quit or discontinue with your current work if you want to also venture into the digital products marketing business. What you have to do in this case is to endeavour to set it up online and then try as much as possible to automate the various marketing, payment and delivery processes so as to enable you have time to run your other businesses.

15. It Enhances Your Personal Freedom And Lifestyle
With digital products marketing business, you will be able to run your business in a way that it will be independent of location. That means anywhere you maybe, as long as you have access to the internet, you will be able to operate and manage your digital products marketing business. If you so wish, you can even travel out of the country and still be running your digital product marketing business, provided you can access the internet. Digital product marketing business can be your ticket to an entirely new lifestyle that is free from the costs and restrictions of dealing with physical products.

With the above stated reasons, it can be seen that the digital product marketing business is really an online business model that you just cannot ignore, if you are serious about making meaningful cash online.


This is the end of Module Three.


In Module Four, we shall be talking about the five most profitable digital products you can sell online.


Keep a date with us!

Good day all,

How are we doing today? hope great.

Hope we are all ready for the module four of our ongoing online lecture series on digital product marketing business.

Well, if we are, then lets roll...

MODULE FOUR

DISCOVER THE FIVE (5) MOST PROFITABLE DIGITAL PRODUCTS YOU CAN SELL ONLINE


Hello there,

Selling of digital products on the internet have never been easier than now with the advent of modern technology. Today, we have so much digital products readily available to us. With the click of a button, we can have access to loads of books, music, lessons, tutorials, graphics, photography, blogs, web themes and much more. Pretty much anything you want can be bought digitally.

People are embracing the entrepreneurial spirit. Albert Einstein once said: “Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing it is stupid”. What we are basically saying is that not everyone is cut for or is best suited for the 8 to 5 job.

Many people are turning to selling their expertise online. Whether it be writing an e-book or teaching music. The problems many people encounter is not knowing if their product will be profitable.

Here are the five (5) most profitable digital products that you can sell on the internet:

1. EBooks
The most popular digital download product goes to the ebook and with good reason. Due to the emergence of devices like the Amazon kindle and Kobo, the popularity of ebooks has skyrocketed. Because of this new era of ebooks, self-published authors are now getting the recognition they deserve. Authors, if they decide to go this route, no longer have to go through the hassle of finding a publisher.

Take a look at these remarkable statistics from Publishers Weekly:
i. The big five traditional publishers now accounts for only 16 percent of the e-book on Amazon’s best seller lists.
ii. Self-published books now represent 31 percent of e-book sales on Amazon kindle store.
iii. Self-published authors are now dominating traditionally published authors in virtually all categories of books.

Self-published books are now dominating as they are starting to gather a cult-like following.

Setting up a website for your ebook is extremely simple, and you get to keep 100 percent of your profit. Also nobody has to sort through hundreds of thousands of other titles to eventually land on your book.

2. Photography
The selling of photography is also turning to a major money spinner on the internet. With shutterstock selling over 70 million photos, vectors and illustrations and having over 750,000 active members in over 150 countries there is no gain saying that photography is a very profitable online business.

In 2011 alone, there were over 58 million downloads of shutterstocks images, which generated about $120.3 million in revenue. There are also other online photography stores such are photocrati, smugmug, Zenfolio, Digilabs, Shutterfly, Zazzle, instock, etc. making huge revenue from photography.

All this probably sounds pretty good, right? There is a ton of really big numbers, but the fact is, if you want your images to stand out, you need to do a lot of marketing as the competition is fierce.

A photo is worth a thousand words. Many times photographers have a compelling story to go along with their photo like a merchant selling a product, the description of your photo gives you a chance to really sell someone on it.

3. Music
iTunes, as we all know, is massive. Like billions of dollars in revenue every year massive. But did you know that iTunes takes 30 percent of your music sales?

With your own ecommerce, you can get to keep every single cash of your money every time someone download your music. You can create your own custom website, build a worldwide fan following, and distribute music to them right from your website.

4. Videos And Courses
With everything being so readily available and free, it would seem that videos and online courses would be obsolete. But that is not the case. Online video and courses marketplaces like Udemy have become extremely popular. Udemy shared that it now has more than 20,000 courses being taught to over 800,000 students. The problem is, Udemy and other similar websites take about 50 percent of your sales. On top of that, they regularly run discount promotions that further diminish your profits.

Having your own site will allow you to tell your story and really position yourself as an expert in your field. This will give you a leg up on your competition.

5. Web Elements
If you are a graphic designer, you are in luck. People are paying a lot of cash for web themes, patterns, brushes, wall papers, logos, pretty much anything web related you can think of.

Themes are extremely popular. Some of the themes on Theme Forest are being downloaded thousands of times with the price ranging between 14 to 30 dollars. There are over 1,000 Word press themes.

Some other incredible numbers from Theme Forest include;
i. Highest selling theme: $200,000 sales to date.
ii. Fastest selling theme of all time: $160,000 in 7 months and counting.
iii. Highest author earning in a single month: $40,000 (take home earnings).

Then there are other websites like Graphic River that sell just about anything you can think of, from social media packs to banner ads to textures. There are over 150,000 vectors alone to choose from. The possibilities of web elements that a graphic designer could sell online are endless.


You Should Start Selling Your Digital Products Now.
There is no doubt to the fact that the digital downloads is a billion dollar industry. Standing out and making money is possible but it won’t be done selling on third party websites. Sure, there are the lucky few that do and end up making huge money, but they still have to give up a certain percentage of their earnings.

Starting your own online digital store allows you to brand yourself, market yourself and also sell your digital downloads on your terms without paying those hefty market places fees.

The best part is that it is really quite simple to get started. You don’t need any manufacturers, suppliers, packages, shippers and all the other operational pains that come with selling of physical products.

You should pick one of the above mentioned digital products that you believed you have passion for, then work towards setting up your own ecommerce store and start selling your digital product to the world.


This Is The End Of Module Four.

In Module Five, we shall be discussing about how to become a highly successful digital product marketing business entrepreneur.

Hello all,

Its really been a while. Let me first of all apologise for this long absent.

It was as a result of being very busy since the last lecture.

So sorry about that.

But nothing spoil, we shall continue from where we stop.

Are we ready?

If we are, then lets roll...

MODULE FIVE

HOW TO BECOME A HIGHLY SUCCESSFUL DIGITAL PRODUCT MARKETING BUSINESS ENTREPRENEUR

Whether you just want to utilize your digital content to market your brand or you want to create digital media to sell to people, you can take some of the concepts use by well-known digital products entrepreneurs and apply them to your business. We should have it at the back of our mind that there is really no exact method to success. The key to success is to create your own business from your unique ideas and use the concepts and tools that work best for you.

In other for you to become highly successful and well-known in the digital product marketing business, you will need to keep these steps in mind:
1. Consider your unique talents and abilities and decide on how you can use these to create digital products that others will like to purchase from you.

2. Take note of your tools and resources that you have at your disposal and think about how you can use these tools and resources to create a digital product that will sell once you launch it into the market.

3. Think from the perspective of your audience. You need to understand the type and kind of information, value or solution you can offer them through the purchase and use of the digital products you have created.

4. You should also consider cost. By considering cost, you should make sure that you have the necessary financial wherewithal to start and complete your digital product creation. You should also put the cost associated with setting up your website, carrying out marketing and promotion activities as well as a host of other important requirements into serious consideration before starting.

Carrying out the above four steps would ensure that you don’t get stuck along the way, as your ultimate goal should be how to not only create a world class digital product, but also how to launch the product to your audience thereby earning money from the sales.



USING DIGITAL PRODUCTS TO PROMOTE YOUR BUSINESS

If you are only interested in using digital product to promote your brand or business, you might not need to set up an entire production studio. Rather, you can just utilize the tools and products that are already available for your use to market your business. Collecting digital products that you can use in your future products or promotions is one way that you can tap into the power of digital product marketing business entrepreneurship, whether you are a producer or a consumer.

If you are online long enough, you will find that you will become somewhat of a digital product producer, even if you are not in the business of creating digital content for sale or consumption by others. Simply having an online site creates the need for creating some form of content to promote your brand in the most efficient way possible.

So always remember that without you even realizing it, you are already a digital product creator (even if is it just by sending emails) as such you should just go the next step of becoming a digital product marketing business entrepreneur where you will now be actively using digital products to promote, market or create your brand in any way or creating the digital product for sales to members of the online community.

This Is The End Of Module Five.

In Module Six, we shall be discussing about the top seven ideas to know before launching your own digital product marketing business.

Keep a date with this module.

Hello all,

Its really been a while since we continue with our powerful lecture series on how to start a highly successful digital product marketing business.

The long brake was as a result of a number of factors that came up.

But thank God, those issues have been taken care of and I am sure we are ready to continue.

If we are, then lets roll..

MODULE SIX

TOP SEVEN (7) IDEAS TO KNOW BEFORE LAUNCHING YOUR OWN DIGITAL PRODUCT MARKETING BUSINESS


Hi there,

I know that we all are eager to create and launch our very own digital product and start making some cool cash from it. But before you launch your digital product online, you might need to consider the following top seven (7) ideas that would help you to sky-rocket the sales of your digital product.

Knowing and understanding those top seven (7) ideas would help you to become one of the most successful digital product marketers in terms of sales, profits and growth in popularity. You should understanding that creating and launching a digital product on the internet is a number’s game. The more virtual copies you are able to sell, the more profits you will make in your business. So it is important you make notes of these ideas if you want to become a successful digital product marketer on the internet.

1. Determine The Size Of Your Market

It is important that you determine some market variables before you create and launch your digital product online; except of course, you are writing for fun and pleasure and not for the money. I know there is nothing wrong being a writer who just wants his voice to be heard by a target audience and not to make money online. But for digital product marketers who are out to make cool money on the internet, then the determination of the size of your market is quite important.

You can use niche market forums, keyword search tools and surveys conducted from your email list, if you have any, to do this exercise. In other words, you have to know who your potential buyers are, the market demand as well as if they will be willing and able to buy your digital product.

2. Learn How To Optimize Your Website

You should be aware that there is always cut-throat competition in every niche you venture into online now. There are no more obscure and profitable niches that have not been discovered any more. So for you to stay ahead of the competition, you have to optimize your website for target keywords related to your digital product idea. On-page Search Engine Optimization (SEO) is crucial to your digital product marketing success because you will definitely want free targeted traffic from the search engines.

3. Be Ready To Market Your Digital Product

From experience, and observations, successful digital product marketers are aggressive marketers. Some go to the extra mile of recruiting affiliate marketers and entering joint venture partnerships in order to sell more of their digital products. A lot of digital product marketers have now turned to social media to reach as many potential buyers and clients as well. If you are lukewarm in your digital product marketing drive, there is little you can do in improving your digital product sales volume and ultimately make huge profit from the result of your hard work.

4. Set The Right Price For Your Digital Product

You should set a competitive price for your digital product that your target market can afford. This means you have to conduct market price research to know the average price that other digital product marketers are charging their customers for their own products. The only exception is when you are a well-known authority in your niche market or you are convince that you are bringing unique knowledge to the table.

5. Write Attention Grabbing Title

To a large extent, compelling and attention grabbing title can go a long way to sell your digital product and you can use it for branding purposes. A good digital product title will give you the clicks and opportunity to present your sales copy to your potential buyers.

Basically, you have two major options to choose from when researching your digital product title to use. The first choice is to select a keyword rich title while the second choice is to choose a benefit-rich title.

6. Demonstrate Your Expertise

You will need to demonstrate your expertise in your chosen niche. There are many ways to demonstrate and express your expertise in your niche subject before you launch your own digital product online. You can write an ebook and distribute it for free. You can even use it to build an email list of subscribers before finally launching your digital product.

Another method of building your expertise and visibility is to write high quality articles and distribute them through relevant internet media such as article directories, blogs, forums, social media, etc. You can also grant interviews to bloggers, experts, webmasters, etc in your niche market.

7. Write Effective Sales Letter

In your digital product marketing campaigns, there is really no face-to-face selling. And because you are going to be directing potential buyers to your sales copy, then it is important you take the time and effort to craft out a sales copy that will be appealing to the emotions of your potential buyers. You want them to see and appreciate the benefits of downloading your digital product more than the money they will pay for it.

You should read lots of good sales copies in your niche market and make notes of “hot buttons” in all these materials.

Creating and launching your own digital product is by no means an easy task, but with those seven ideas, you can begin to create and launch your own digital product on a sure footing.

The best guarantee for success is for you to just do it!

Have a nice day!

This Is The End Of Module Six.

In Module Seven, we shall be discussing about how to successfully create and launch your own highly profitable and lucrative digital product marketing business.

Hello all,

How are we all doing? Hope fine.

Its been a while since we continue with our lecture series on the profitability of digital products marketing business.

I have been a little occupied for some time now, but now with a little free time, I believe we can continue.

Hope we are all ready.

If we are, then lets roll...

MODULE SEVEN

HOW TO SUCCESSFULLY CREATE AND LAUNCH YOUR OWN PROFITABLE AND LUCRATIVE DIGITAL PRODUCT MARKETING BUSINESS


Digital products like e-books, online courses, software, etc are increasingly becoming attractive because of their low creation costs and inherently scalable nature.

It is always everyone’s hope and desire that anytime they are introducing a new digital product into the market, it will be embraced and accepted by all as soon as it hits the market. However, the perfect launch you have always dreamt about cannot happen if you just present the product lackadaisically and expect people to understand that it is new and worth trying.

Making money online is no longer a game of putting up some banner ads, implementing affiliate links and taking sponsored contents from your favourite brands. Although, those are all viable monetization strategies, but that’s not where the real money is going to be flowing in the future.

You need to be considering how you too can start selling digital products online, no matter your line of business. If you have a valuable skill set, you should start thinking of how you can package your services as a do-it-yourself online courses. If, for instance you are an experienced website designer, perhaps your more junior counterparts and others who are interested in becoming website designers would be willing to purchase website designing tutorials, guides and lectures from you.

One thing I know is that if you are an expert in any field, I can fully guarantee you that there would be people who will pay you for an accelerated learning experience through your digital guides and instructional courses and videos.
The effort you put into the launching of your digital product can largely determine the success or failure of your product in the market. For you to create and launch your own highly profitable digital product marketing business, you would need to follow some steps or process.

The following tips can help you to have an easy and quality time in creating and launching your own digital products marketing business:

1. You Need To Validate Your Digital Product Idea

You will need to validate the potential success of your digital content. To do this, you will need to carry out research of your market before you begin to create your digital content. This is to ensure that you have a ready market for your digital products as it would certainly be quite useless for you to spent time, effort and money in creating something that people would not want to buy. In this case, you can start with Google Trends and search for topics of interest around which you would now produce your digital products. Once you enter a specific keyword phrase, Google Trends will show you the popularity of that phrase over a defined period of time.

The next tool you can use which would really help you validate the potential success of a digital product is the Google Keyword Planner which is part of Google AdWords. This allows you to analyse the monthly search volume and projected competition on specific keyword phrases.

If you can find a combination of high demand and relatively low competition, this signals a great opportunity for you to create and sell digital products related to that particular keyword phrase.

2. Make Necessary Preparations

Making necessary and adequate preparations towards the eventual launching of your digital product should be the first thing that you need to do when launching. The preparation stage involves knowing the group that you are targeting with your new digital product. If you are sure of who your target audience are, then you will find it easier to choose a launch that is bound to be the most appealing to the group.

Your marketing plan should be based on the buyer of your digital product to be a success. Their concerns, motivations, and histories and even behavior and demographics should be taken into consideration before the launch so that you will be able to focus your efforts into giving them exactly what they expert.

3. Be Clear About The Value Of The Digital Product

When launching your digital product, you should ensure that you are as clear as possible as to what the digital product is all about. Before making any purchase, buyers are always looking at the value a product will add to their lives. For this reason, if your digital product message is not clear enough for them to understand, then it will certainly do little in persuading them to buy.

You can use relevant messages that are not only passing a clear message but are also compelling for your market segment. This is because, the more they understand the product, the easier it will be for them to embrace it and as such make your product launch a success.

4. Set Achievable Goals Towards The Actual Product Launch

For you to know how successful your digital product launch will turn out to be, you first of all need to have and set achievable goals laid out clearly. The goals will act as a guide throughout the launch process, ensuring that you manage your resources and time as wisely as possible.

Some of the goals that you can put on your list for the product launch can include building product credibility and awareness, creating distribution channels and sales opportunities, partnering in co-marketing to strengthen and extend product awareness and also cross-selling of the new products among others. When setting your goals, however, you should also ensure that they are attainable, measurable, realistic as well as specific.

5. If Possible You Should Set Up A Waiting List

One thing I am certain of is that people love anticipation. Setting up a waiting list is also one of the best ways to validate your digital product idea, as you will very quickly see how many people express interest by driving targeted traffic to your signup page.

It doesn’t matter how good your product is if no one knows about it. Your email list is one of your most valuable assets, thus it is in your best interest to build up your list with potential customers.

I recommend you begin by creating a simple landing page on your website before you build anything related to your upcoming digital product idea. This will give you a way to test the waters with this product concept, start getting indexed by search engines and prime your existing audience.

If someone is interested enough in your online course concept, downloadable product or service to give you their email address, you will know that there is a decent market that they will be interested enough to buy your digital products once you launch them.

6. Start Building Your Audience With Free Content

Once you have created your landing page on your site ready to collect potential customers’ email addresses, you need to begin by giving reasons for people to go to that page and sign up.

Start with creating some high quality content for your site and building a targeted list of potential companies, brands and influencers who may be interested in sharing your content with their audiences. The people on that list you created will also be great prospects for publishing guest posts that you know their audience is already primed for.

One sure way of encouraging people to sign up for your email list is to offer them a high quality ‘free giveaway’ in exchange for their email address. You can also offer a pre-launch discount or even access to a free coaching session.


7. Get Help From The Professionals

Digital product launch can really be a very tricky affair, especially when you are new to the business. If you are not very sure of how to go about the process and make a success of it, then you might want to seriously consider getting a little help from experienced professionals. There are so many sources you can use to offer you a step by step guide with the product launch so you have an easy time and also attain your goals in the process.

You can buy formulas from experience professionals who offer system training on proven success formulas of digital product launching. Of course, you may have to spend a little cash on such kind of help, but it will definitely prove to be quite worthwhile at long run.

8. Create Your Digital Products

Once you have built an email list or have a sizable social community, you should have a trickle of regular traffic to your website, which will warrant spending more time building your digital products and getting early feedback from your community.

Whether you feel ready or not, it is time to start building your digital products. To many people, creating their digital products may be the hardest part of the entire process simply because it is an entirely new experience for them. The important point to remember here is that once you can devote that time, effort and money to create your digital product, it can be re-used over and over again.

9. Incorporate Feedback And Tweak Your Products

If you want to succeed with your digital products business, you would want them to evolve with your audience. You should always listen to your audience feedbacks. It is far easier to upgrade a digital product than a physical product and your customers will definitely appreciate receiving updated versions. If they see you continually adding value to what they have purchased, they are far more likely to buy your next product.

10. Install The Right Monetization Tools On Your Website

Once you get to the point where you can monetize your website, you are going to want your site to run as smoothly as possible. This means that you will need to add some tools.

If you operate a WordPress website, there are some essential plug-ins that will make your work a lot easier. Here are just a few of the favourite WordPress plug-ins you should use:

i. OptimzePress: This is a WordPress template that is great for creating high quality landing pages, implementing new functionalities and publishing blog contents.
ii. Zippy Courses: This is a basic WordPress theme that will power any online course and serves as a member site for your users. You will physically host your course content in this gated community.
iii. Selz For WordPress: This is an awesome embeddable widget that allows you to sell digital products and process transactions directly on your website.
iv. SumoMe: This among other uses, also captures email addresses and helps you welcome these people into your online community.
v. KingSumo: This helps you to optimize your headlines and gives you a better chance of learning what types of headlines and content resonate most with your audience
vi. AddThis: This provides clear social share buttons on each post to encourage people to share your posts and pages on their various social media channels.

11. Target And Involve Strategic Launch Partners

If possible, you should make your digital product launch a big event. It will get your audience excited, get you motivated and the hype will bring higher conversion rates and more new customers for you.

The more you can do to involve other influencers, brands and bloggers in your space, the better for you. Imagine your outreach if you can partner with someone who has a substantially larger audience than yours and they are interested in the same topics. You can go a step further by also partnering with people who can promote your digital product for an affiliate commission fee per sales, it will be a win-win situation for both of you.

12. Launch To Your Audience And Expand From There

The ultimate goal of creating your digital products is to finally launch it to your audience. This would be a brand new starting point which requires a totally new focus on your activities. From here you can scale everything upwards.

Once you have launched the digital products, it is the time to move outward and pick back up with your guest blogging, onboard more affiliates with similar audiences and continue blogging and creating new content on your website with the goal of bringing in more organic traffic.

Now would also be the time to dabble with paid advertising, preferable on the social media and even if possible, selling directly to your own social media fans and followers, if you have a sizable social community, which will help increase your conversion rates.

Once your digital products are released into the wild, you will start to see which channels are driving in more new customers for you. You could find that guest posting more often than publishing on your own site is a better utilization of time. Perhaps running facebook ad campaigns turns out to be highly profitable.


This is the end of Module Seven.


In Module Eight, we shall be discussing about the top rated digital product marketing entrepreneurs you should be following on social media that would enable you to effectively grow your own profitable and lucrative digital product marketing business.

Regards.