Online Book Tours and Why You Should Do Them

When you imagine a book tour, you might picture authors trekking from city to city, entertaining crowds of avid readers with special readings or signing copies of their latest book until their fingers bleed and their shoulders require icepacks. Isn’t that the dream?

For some it might be (because books are selling and they have a massive fan base). For others it’s a nightmare. Then there are those who fear being faced with a handful of zip-fronted sportswear wearing readers who aren’t even part of their YA target audience—or being faced by no one at all.

Fortunately, there’s an innovative alternative: online book tours. This tactic isn’t only being praised for its efficiency, but it’s also being applauded by indie authors for its economical approach to reaching multiple communities while having just as much impact as its offline version. After all, our budgets aren’t bottomless and live tours aren’t always sponsored.
Read more at; https://www.issacharprojects.com/online-book-tours-and-why-you-should-do-them/