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Nairaland Forum / Entertainment / Music/Radio / What Is Payola And Its Effect On The Music Industry (299 Views)
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|What Is Payola And Its Effect On The Music Industry by niceelement(m): 5:44pm On Apr 08, 2019|
Payola is an illegal method used by record labels and independent artistes to induce constant broadcasting and promotion of their song by paying radio presenters to air their songs, such songs are constantly played just like breaking news and the artistes of the songs are always a subject of discussion in the radio station.
According to the United State of America law, the radio station airing the song should let people know that the song is a sponsored song as this will gives listeners the right decisions when they want to rate the song.
[center]Payola is a virus that keeps growing and might not stop[/center]
As the music industry keeps growing it get infected more by payola that some artiste might not survive if strict rules are set to stop this sweet viral infection in the music industry.
continue reading http://www.epicvibesng.com/what-is-payola-and-its-effect-to-the-music-industry/
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