How do search engine rank your website?

RELEVANCE: How well your content matches certain search queries. Creating high-quality relevant content makes another website to link back to your website.

AUTHORITY: Your ranking strength more authority means better ranking strength, an authority on your website depends on the quality links pointing back to your website. You don't build authority through content volume, you build authority through quality backlinks. However high-quality content is key to getting high-quality backlinks.

HOW TO MEASURE YOUR WEBSITE AUTHORITY: Links are a key indicator of a website SEO authority. Measuring authority buttress down to the volume and quality of links.

BACKLINK PROFILE: This is the link of all site currently linking back to your site. this includes how they are linking back to your site and where they are linking and the pages they are linking to. A backlink profiles consist of the following;
1. Number of inbound links to your website(backlinks)
2. Number of domains that links to your website
3. Quality of those links
There are several tools that could help you analyze your backlink profile;
MOZ, MAJESTIC, AHREFS, AND SEMRUSH.

With these little tips, I believe everyone can build a sustainable business online by creating quality contents which eventually ends up bosting your website profiles that will lead in quality backs and signals will be sent to search engines, and your website will rank higher.

If you should need any form of assistance on how to get your website rank higher on a given niche, https://digiritemedia.com is your one-stop SEO MARKETING AGENCY that can provide free SEO audit for your website helping you fill the loopholes to helping you rank higher.