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Digital Marketing & Social Media Management Executive - Jobs/Vacancies - Nairaland

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Digital Marketing & Social Media Management Executive by iden: 4:39pm On Jun 01, 2019
This role is for a passionate digital marketer that is responsible for creating engaging SEO and SEM for website and social media. You should be passionate, creative, innovative and adept at finding opportunities to improve organization’s visibility.

Requirements

ND/HND/BSC
Working knowledge of search engine optimization, digital marketing and social media practices
Strong writing, editing and verbal communication skills
Attention to detail, proactive problem-solving skills, self-motivation and ability to multi-task
At least one year of experience in content marketing and search engine optimization preferred
Completion of at least one business course preferred
Additional qualifications may apply
Responsibilities and Duties

Manage social media channels (Facebook, Twitter, Instagram, YouTube) and editorial calendar to ensure content is timely, relevant, and engaging
Draft monthly e-newsletters.
Prepare weekly updates and reports to track growth and success rates of campaigns
Stay up to date and informed on new social media trends and adapt accordingly
Ensure proper messaging is being executed online
Identify leaders and influencers (internal/external) and engage them in brand activities
Be responsible for website copywriting, proofing, and updating as needed
Develop innovative digital marketing strategies for online, paid search, and social media touchpoints that drive awareness and revenue growth via the e-commerce channel
Develop and optimize digital marketing strategies to generate marketing qualified leads to support direct sales pipeline needs
Collaborate with the creative team, and company stakeholders to get content and creative assets developed to support digital marketing activities
Optimize digital marketing activities through testing and analytics analysis
Coordinate efforts with internal stakeholders, colleagues, and other departments to implement cohesive and successful marketing campaigns
Develop and report on the digital marketing budget and return on investment
Research best practices and tool-sets within digital marketing and identify new opportunities
Understand product goals and likely consumer behavior/user motivations to adjust campaigns strategies as needed
Key Performance Indicators

Creativity and Analytical Minded
List Building
Objective Thinking
Content Management/Marketing
Barriers to Success

Inconsistent digital marketing strategy
Inability to create content
Inability to understand the target audience
No initiative for organization’s brand awareness
Working multiple outside jobs
Slow Thinking and Writing
General skillset

Professionalism: Approaches others in a tactful manner; reacts well under pressure; treats others with respect and consideration regardless of their status or position; accepts responsibility for own actions; follows through on commitments.
Teamwork: Play a key team player role and set & example to team and others contributing to the success of achieving a shared goal.
Commitment: Manifesting a steadfast courageous and loyal commitment to the company and the team.
Attendance/Punctuality: Is consistently at work and on time; ensures work responsibilities are covered when absent; arrives at meetings on time.
Planning/Organizing: Prioritizes and plans work activities; uses time efficiently; plans for additional resources;
Judgment: Displays willingness to make decisions; exhibits sound and accurate
judgment; includes appropriate people in decision making process, makes timely decisions and explains reasoning for decisions.

Productivity: Completes work in a timely manner; strives to increase quantity;
works quickly and effectively with minimal supervisory oversight.

Job Type: Full-time

Send CV to info@talent24ng.com

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