If you own a business and you are experiencing low sales, you may consider advertising it online. When it comes to advertising, two companies are toping the chart – Facbook and Google. You may wonder why these two are the giants in advertising. Well the truth is that these two have billions of people using their service. So anything you advertise with them is being seen by thousands of people. In today’s post we are going to look at the differences between advertising with Google and Facebook, which one will bring greater ROI for your business.

Google Ads (formerly known as AdWords) and Facebook Ads are the two gorillas of PPC advertising.

Both could be significant drivers for your business with many companies using both in congruence to maximize their reach. But, since time and money is limited, where do you start to get the most bang for your buck?

The two platforms have a lot of common ground, but some significant differences that will determine which is the best fit for you business.

If you are new to pay-per-click advertising, it can be intimidating to get started. Both platforms pitch themselves as simple to get started, but they offer robust targeting options and advanced features. It takes significant time and energy to be an expert on either platform.
Or maybe you’re already an expert in PPC, but you have a client that wants to be advertising everywhere. You need to let them know why you’re choosing either Facebook or Google as their ideal platform. Share our infographic with them to show them why one platform is a better fit for their business.

No matter if you’re an expert or just getting started, keep reading to understand the key differences and statistics between Google Ads and Facebook Ads.

We’ve also made it easy for you and outlined the key differences in the infographic below. Continue below for additional expert advice on choosing the right advertising platform for your business.
Read on: https://digitalworldexpert.com/google-vs-facebook-ads-which-one-has-high-conversion-rate/

Conversion rate on Facebook is poor. Nigerians love window shopping.