The purpose of this job is to develop digital strategies, inspire digital creativity by conducting research and synthesizing insights, monitor brand health and orchestrate brand campaigns through briefings and ongoing collaboration with other teams. All digital channels including but not limited to the web, and its products are within the purview of this role


Duties:
• Support the implementation of the Company’s marketing tactics and strategies for consumers and B2B Clients.
• Develop and execute digital marketing and social media strategies and campaigns for Clients.
• Serve as the social media and online community coordinator for Clients.
• Write and develop digital marketing and social media plans, reports and recaps.
• Research, gather and analyse relevant information to support Clients’ interactive campaigns.
• Set up and monitor social media and website analytics tools and generate analytics reports.
• Oversee all social media campaigns from ideation, to content creation to implementation, management and reporting.
• Identify and own emerging platform strategy and execution.
• Identify trends and new technology taking place in mobile, viral marketing, blog and social networking spheres to ensure the Company is able to stay ahead of the curve.
• Identify and create programs and campaigns to grow membership and engagement within the social media community space that align with Clients’ marketing objectives.
• Work across departments to ensure alignment of all initiatives across all channels
Drive compelling multi -platform digital strategy, designed to accomplish larger corporate objectives
Skills:
• Must possess intellectual curiosity and an up-to-date knowledge of current events in digital communication
• Must be passionate about staying on top of trends in social media and interactive technology space
• Must be able to generate measurable results from interactive programs
• Must be able to support and sustain interactive campaigns/programs for consumers and B2B Clients
• Must be able to communicate clearly and succinctly in a variety of settings, possess a healthy sense of humour and out-of-bounds creativity
• Must have excellent writing, presentation, interpersonal and influencing skills
• Must be highly organized with outstanding time management skills
• Must be able to focus on the delivery of Client oriented online marketing solutions
• Must have expert knowledge across all platforms of digital and online marketing/communications
• Must be able to drive awareness, engagement, and conversion through the use of social media tools and platforms.
• Must be able to utilize a combination of social network management, community engagement, viral marketing and on site opportunities, to drive the Company''s communication strategy.
• Must possess an understanding of social media tactics and strategies
• Must be self-motivated with an ability to take initiative in a challenging, fast-paced environment
• Must be able to oversee strategic planning activities and implementation of search marketing programs
• Must be a creative and analytical thinker who can multitask while remaining result oriented.
• Must have a passion for Online Marketing
• Must possess strong project management skills
• Must be able to work independently and as part of a team
• Must possess effective team management skills
• Must be proficient in the use of Microsoft Office software
Experience:
• Interactive/social media, marketing or media agency experience is highly desirable
• Experience with all forms of digital marketing communications is a MUST
• Experience in utilizing web analytics tools & generating reports and the development of measurement models to determine performance and ROI is very important
• Experience in online marketing, blogs, and social media for promoting business
• Experience with website architecture, design, usability and optimization techniques is desirable.
• Experience in implementing digital communications strategies – Pay Per Click (PPC), Search Engine Optimisation (SEO), Social Media, Mobile Marketing, Adwords and Google Analytics an advantage
• Must be Google Certified.

Salary : 100000-150000 / Month

Click here to apply: https://ideal.kcysoft.com/app?home/jobdetail/446/Creative-Digital-Strategist