BREAKING! Universal Music signs Licensing Deal with Effyzzie Music for Yemi Alade

Yemi Alade after signing the Licensing Deal in Paris, France

Yemi Alade, one of Africa’s most creatively and commercially successful artists, has signed a global licensing agreement with Universal Music Africa (UMA) – Universal Music Group’s west African affiliate – in partnership with Universal Music France (UMF).

Under the multi-year agreement, UMA will serve as the exclusive worldwide recorded music partner for Yemi Alade and her label Effyzzie Music Group, and UMF will serve as the international roll-out partner for the project.

This licensing agreement, effective immediately, shows UMG’s will to strengthen its position in this part of the world through UMA, and builds upon the enormous success Yemi Alade has achieved with her label Effyzzie Music Group. Yemi Alade is the first African female Afropop artiste .... keep reading click on the link below to see full story
https://trendupdate.com.ng/breaking-universal-music-signs-licensing-deal-with-effyzzie-music-for-yemi-alade/