Burberry, replaced by Christopher Bailey by Riccardo Tisci. In the past few years, Burberry has reported that it may be acquired because of the sluggish performance. They also finally realized that in the highly competitive luxury goods industry, they can no longer adhere to the traditional British style. Now it is an era of social media, e-commerce, street fashion, and millennials. It has been released from the show in recent seasons. Changing the designer, changing the brand logo to the spokesperson image, we can already see the determination of this British veteran luxury brand rejuvenation, Burberry seems to want to follow Gucci, trying to reproduce the "turning myth".

For the first time in nearly 20 years,Fake Fashion Burberry Bag has made a subversive change to the Logo design, and also replaced the classic plaid print, which is a historic reform for Burberry, which cherishes the brand tradition. The new print was designed by the newly appointed creative director Riccardo Tisci and graphic designer Peter Saville.

The most crucial step in the reform of the Burberry brand is that he signed Wu Yifan as the brand spokesperson and invited Wu Yifan to board the Burberry 2016 autumn and winter show, and was the first Chinese male star to be a Burberry catwalk.

Replica Cheap Burberry Bags also launched a burberry x Kris Wu joint name with a victory, and suddenly became a burst of madness, pushing the brand to a new height. There are many reports from foreign media that Wu Yifan is the biggest contributor to Burberry's performance growth.

Although Riccardo Tisci took office, changed the logo, and changed the monogram pattern, it also caused a lot of negative comments. However, the show's new style is still very popular. According to fashion headline statistics, Burberry's "B Series" series, which was released in limited time last September, was sold out within half a day after the brand's WeChat small program boutique was put on the shelves.

In the Burberry 2019 autumn and winter collection dominated by Riccardo Tisci in February this year, the whole show was divided into two parts. What this show wants to express is also the contradiction between the nobility and the young street style. In fact, it is more like the contradiction arising from the current status of the BURBERRY brand.

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