Many businesses can't stop doing the generic posting and posting and posting without knowing what kind of post or content type works best for their business.

This is a simple case of a business without a social media strategy - oh, you don't know social media marketing should have a strategy? I presume your coach or mentor didn't tell you.

Conducting a social media audit is one of the things business consider irrelevant, but I tell you what. Any company that is intentional about its mission will find an audit relevant.

No long story, let's dive!

Social media audit is like a health and wellness checkup for your business online. It determines the sugar level of your entire strategy - smiles

So, you should conduct a social media audit because it allows you to seek redress and improve your current strategy.

An audit will help you know what time is best to post and also the proper hashtags to use that can boost your post visibility.

Conducting a social media audit helps you know what content type works best for your brand and also help you evaluate your engagement level.

A social media audit will help you find balance amongst all your social media channels. So, you wouldn't leave one channel overlapping others.

Now that you have known a bit about social media audit don't hesitate to try it out. Several tools can be used for social media audits.

To your business success!

Check this!

Relevant content can be picked and reposted to re-test its relevance level.

There are templates that aids social media audit

Happy weekend

Happy new week

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Weekend mood

Happy new week

Don't understand the page insight option

Weekend

Good morning

Friday giggle

Have you carried out a page audit for your business page?

Audit your page and get acquainted with your engagement rate

Try this out.

Read this!

Read this

Instagram analytics

How is your social media business page faring?

Did you audit your business activities on social media last month?