Planning a truly amazing event is no small task. Not only do you need to start with a great concept but coordinating everything is incredibly complex and time consuming. This is why there are so many companies that are dedicated to event planning and execution. But when you go with a third party, you run the risk of ending up with a more generic feel as most events companies tend to start with a basic formula and work with a lot of the same vendors.

This is why Liron David’s 13 year old company, Eventique, is an exciting name in the industry. David understands that attendees want something more. As he says so succinctly, “The biggest and most exciting trend I'm anticipating this year is utilizing art in creating storylines. The convergence of art, technology, and space is what’s making experiential events more engaging than just throwing a brand name on anything in sight — today’s consumer won’t go for it, and they certainly won't share it.”

In an economy that is run by social media, events can be even more powerful¬–but only if the people attending are posting it for you. The storytelling aspect is key here, because if you are being effective at telling the story of your company through an event, everyone will feel that authenticity. In 2019, customers and donors want to feel connected to the ethos of companies that they patronize, and events are a fantastic way to share that with the world.

Eventique is a full-service events company that has helped a wide variety of different organizations, everything from Fortune 500 companies to global non-profits. Part of their success comes from the diversity of backgrounds of everyone on the team. With artists, theater professionals, and more traditional marketing people all coming together, they have been able to create some truly special events. Check out some of their work at their website to get a sense of what is possible.