Brick-and-mortar retailers must find creative ways of competing against e-commerce stores. The allure of buying things online is throwing a massive shadow on small businesses. That is not to suggest that everything is lost. With years of experience working businesses of all types, here are five effective strategies to drive traffic to your brick and mortar business.

Created a Snapchat -Geofilter

Snapchat has become one of the most prominent social media platforms and a valuable business tool. It allows you to create a Geofilter that is very popular with users of the site and can expose your business to many users. Also, you can set up a Geofence linked with your business. This is a digital fence which will cause smartphone response as soon as anyone enters your business area.

Create an Irresistible Window Display

The window display may be used in various ways to gather publicity. But especially when most customers are on their phones, and you need a way to get them to look at your shop.

Hydration Station

Whether you live in the desert or the North Pole, people need water, especially in the summertime. It makes sense for people to become thirsty when shopping. You want to take advantage of this by building a hydration station inside your business or outdoor.

Curbside Extras

Local business owners tend to underestimate the value of their physical curbside advertising. Many think those displays are old-fashioned, but that's not the case. Those curbsides can easily attract customers today with a little update and imagination.

Online Presence

In today's day and age, small businesses need to develop a robust online presence. This can be handled in many ways and depends on you. Still, your website is a fundamental building block for your online presence, which should not only be user-friendly but should also use best SEO practices. It may be smart for you to employ a website builder to help you create a website that would appeal to today's online users. It is also critical that you publish content that may be of interest to users, such as blog posts or video posts. Sure, competition has become more difficult for small businesses, but success is not impossible.
If handling your business as well as marketing is too much on the plate for you, we suggest you partner with the best digital marketing company AmplusAgency. The best full-service digital marketing agency. Contact us at www.amplusagency.com today!