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What whiteboard animation?
From the word "white", "board" and "animation".

White is a color, and it the purest of all colors.
Board is a background, either used to write upon or draw.
The animation is a moving text, image, or graphic.

My definition of whiteboard animation is
the process of which texts, images, or objects are moved on a white background created either for yourself or an advertisement for a brand.

"Whiteboard animation is the process of which an author physically draws and records an illustrated story using a whiteboard or whiteboard-like surface, and marker pens"

>> Whiteboard animation has a lot of benefit if you can utilize it well and easy to learn (I learnt it within 30 minutes) online
>> You don't need to appear in front of a camera.
>> They are a simple way to explain concepts engagingly.
>> Whiteboard animation is eye-captivating and entertaining.
They help you grow your brand. More awareness.

Read the full post of Whiteboard Animation on my blog.