Morphed from the regular WhatsApp, the WhatsApp Business is a more fine tuned app for business owners.

There are numerous features or tools of the WhatsApp Business that are invaluable to business owners.

Like a corporate website, you can create an "About Us" like business profile, with your business name, business category, email, work hours, address, website and even showcase your portfolio.

Properly used, these features can effectively improve your business engagements & even act as a tool for promoting your business.

These are the unique features of the WhatsApp Tools

The Business Profile
This feature is great as first go-to page for customers trying to contact you. On the business profile you can have information like your business name, logo, business description, website, email, address, phone number and your business catalog.

The Labels
The label is great for organisation. You can tag & group your chats or contact, into for example, new client returning customer, staffs, delivered goods, goods in transit e.t.c.

The Catalogue Managers
Like a portfolio, you can use the catalogue tool to showcase your works, expertise. New & returning customers can view your products or works via this features.

Quick Replies
This i s a shortcut to typing full details of certain information, especially frequently requested. For example your address, account detail, e.t.c. With a “/” you can select preset quick replies.

Greeting Messages
Set welcome message to new customers contacting for the first time. For example “Welcome to ___ Company. How may we be of service to you?”

Away Messages
Set auto reply message to customers when you are offline. For example “We are unavailable at the moment, but will get back to you shortly”

Short Links
Existing as a link & QR code this can shared or used as call to actions, for potential customers to contact you via your whatsapp business app.