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Business Is Booming by moneycouttes(m): 9:25pm On Nov 29, 2020
During this pandemic the wealth of the USA's billionaires has risen by nearly a third, about $10.2 trillion.

Since the outbreak of covid-19, the world has had to adapt to new realities. Redundancies have increased significantly but so also the wealth of some businessmen and women e.g. Amazon’s CEO Steve Bezos’s personal fortune increased by 65% since March 2020. During this pandemic, the wealth of the USAs billionaires has risen by nearly a third, about $10.2 trillion.

Why do the rich get richer, despite a global crisis? Simple!
The first law of thermodynamics – Energy can neither be created nor destroyed, it can only be changed from one form to another. MONEY IS ENERGY. It is a means (a vehicle) that transfers value from one individual or system, to another. As one individual or system losses energy…money (and associated jobs), another individual or system gains that energy or money. The rich get richer because they either own the benefiting systems or are key players in it.
The rich own their systems or are key players in the systems in which they operate. Simply put, they own their own businesses. The purpose of a business is to meet a need….the money (and sometimes fame) follows. On the other hand, the purpose of a job is to serve the needs of a business. This is primarily why a worker in a business rarely grows richer than the business.

Moment of clarity
The rich realized (earlier than most) that in order to live full lives, they need money, and to ensure a reasonable amount of money, they need to OWN their own systems aka businesses. In recent times, some have been forced, by COVID-19 redundancies to see the opportunities presented by owning your own business. The UK has recorded a whooping 85,000 new business registrations in 2020, the highest percentage growth year on year since 2011.

Factors to consider when starting a business
In starting a business, (particularly in this unique pandemic shaped business environment),the entrepreneur needs to set up shop fast but efficiently in order to address the needs of, and secure clients ASAP so we can start making a profit sooner.

1. Paretos Principle

Pareto’s Principle (80/20 rule) states that for many outcomes, roughly 80% of consequences come from 20% of the actions. The entrepreneur needs to focus on what is vital for profit. So it is critical to focus on the most productive actions alone in order to conserve energy (resources and money) in order to launch ASAP and start enjoying profits sooner.

2. Plan all the way to the end
Ever heard the quote “If you fail to plan, you are planning to fail”. BLS statistics show that on average 20% of new businesses fail within the first year and the 2nd most frequent reason is business plan problems…either having a cluttered or flawed business plan or having no business plan at all.

3. Money… Cash is king
BLS statistics also claim that that the 3rd most common cause of new business failures is too little financing….not enough money. Money is the life blood of any business…well that and enthusiasm, so if you don’t have much of the former you better have an abundance of the later.

What every entrepreneur needs – One Plan
What a business needs is a well researched, straight forward pan that focuses on the top 20% of actions to give the maximum results. An entrepreneur needs these actions organized into a project plan so that business launch progress is track-able. Money may also be a subject. So a business plan that includes a list of potential investors is a ray of sunshine…enter One Plan.

One Plan
It is a direct, thoroughly researched business launch solution with a 90 day action plan that tells the entrepreneur what to do at every stage of business progress. It also includes a 3 year financial projection and perhaps most importantly suggested potential investors with experience investing in your business niche.

1. Business plan section
The primary section of One-Plan, which includes the BUSINESS VISION. Think of the vision as a point, that focuses the actions of the business. An entrepreneur must be aware of the internal and external environments of a business and the included SWOT analysis does just that.

There is a reason why Rolls Royce does not target middle-income households. It is for that very same reason Toyota advertises to middle-income households. The reason? TARGET CUSTOMER PROFILE. One Plan considers the most probable customer profile(s) that would purchase a product or service from and goes further to propose OPTIMAL PRICE(S) for the products or services the business offers.

Knowing your customer (KYC) is great but knowing how and where to reach them is even better.

When best to sell lemonade than on peak summer days when the sun is at its hottest
Consider the budding entrepreneur, operating a cold lemonade stand on a hot summer day. Where best to advertise than in a neighborhood where potential customers are familiar with the young vendor? And when best to advertise than at peak hours when the sun is at its hottest and people are most dehydrated and likely to purchase? One Plan considers consumer behavior in crafting a MARKETING STRATEGY that places the business right in the path of its target customer at the right moment when they are most likely to purchase. This targeting also maximizes ad dollars.

2. 90-day action plan
This might be the most important part of One Plan. This is a live document, within a project app, available on both Android and iOS, which can easily be accessed and updated on mobile devices, for easy progress tracking. It not only includes actions and milestones to launch and grow our business but allows the entrepreneur to invite collaborators and delegate tasks e.g. delegate “website design” to your web designer. What’s more, each 90-day action plan is tailored to the needs of each entrepreneur and is crafted to utilize and maximize whatever resources are available.

3. Financial Projections
The accompanying excel template is programmed to output key financial information (which would prove useful when approaching potential investors for a loan). All the entrepreneur needs to do is key in the basic information. The excel sheet includes programmed sections for payroll, cash flow, and BREAK EVEN NUMBER…allowing us to find out just how many sales we have to make in order to make a profit. This could be a psychological booster for the entrepreneurs, e.g. imagine knowing we have to wash just 5 cars a month (to cover business expenses) and every car washed after that is pure profit.

Finally this section includes a loan repayment calculator that allows us calculate, how long it would take to enable us pay back a loan from a potential investor, depending on how much we make in loan repayments each year and each month.

4. Investor Outreach Email
In addition to providing access to potential investors who have niche specific experience, One Plan also includes an outreach email, designed to grab the attention of potential investors. The email template is succinct, conveying the most important and engaging information to pique the interest of any potential investor.

5. FREE 30 Minute Phone Consultation
It’s not just a template, it’s a service too. It is important to understand the business needs and individual circumstances of every entrepreneur, in order to obtain quality information to produce an actionable plan. This is why One-Plan includes a FREE 30-minute phone consultation with the business consultation department. The calls are done only via Whatsapp. There is a Calendly link sent out via email on purchase of One Plan to enable the entrepreneur book a FREE 30 minute phone consultation.

Conclusion
One Plan is result-focused. Its goal is to get the entrepreneur earning as soon as possible. It is also scale focused, sensitive to the circumstances of the entrepreneur. It allows the new business owner to launch with WHATEVER resources available (within reason) and scale, allowing the entrepreneur to use part of the profits to grow the business…and yield better profits…and what’s more it costs ONLY $130.

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