It is no more news that US-based social media company Twitter Inc has concluded plans to establish a presence on the African continent in line with its growth strategy.
Recall, that Twitter’s founder and CEO, Jack Dorsey, visited Nigeria, Ghana, Ethiopia, and South Africa in 2019 in anticipation of this major expansion and growth strategy. Sadly, to Nigeria and Nigerians, Ghana was announced to host Twitter’s first Africa office. This was communicated in a statement. Twitter Inc described Ghana “as a champion for democracy, a supporter of free speech, online freedom, and the Open Internet.”
The social media company joins Facebook Inc in moving into Africa with the announcement made through a tweet by the founder/CEO just recently. However, when I remember that this action plan will improve Ghana’s outlook, improve Ghana-Twitter relations, increase job creation and opportunities in Ghana, improve the country’s technology sector, and yet still serve the Nigerian large market, then I agree it was well thought out even though it ignites a further rivalry between Ghana-Nigeria.
Likewise, when you consider that Nigeria currently has a population estimate of about 206 million and that Nigeria’s population is equivalent to 50 percent of that of West Africa where the population stands at 394,314,367 according to United Nations(UN) data, then it is depressing that we lost to Ghana.
Further recall that Nigeria also accounts for over 50 percent of the GDP of the West African sub-region. Furthermore, Nigerian Internet and mobile penetration continue to grow with high relevance, as of 2020. About 50 percent of Nigeria’s population use the Internet and around 90 percent of the total population have mobile phones according to reliable data. According to a survey online, 39.6 million Nigerians have Twitter accounts, which is more than the entire 32 million population of Ghana. It is on record that Ghana has just about 8 million social media users. All these data on Nigeria should offer tremendous opportunities for any investor particularly in the technology space, but on the contrary, the choice of Ghana over Nigeria for Africa’s operation of Twitter Inc might just be due to the perennial challenges that exist in the country, from incessant insecurity, inadequate infrastructure, the severe and irregular regulatory requirements, to high sense of entitlement, high cost of running business, corruption and the current macroeconomic uncertainty among others. In fact stability, security of life, and assets come chiefly for any investment consideration before viability or returns. More so it is not enough for Nigeria to just be a big market for the desirability of investors, FDIs consider many more other factors.

With the kidnapping,unstable government policies,epileptic power supply,deep rooted/ seated corruption any organization will have a rethink about this country.
Just my opinion.