The courses listed cover the basics of Facebook marketing, important topics like social media ethics, specialized training on creating ads, and more. You’ll learn why you’ll love them and what each course is missing. This will help you pick the best course for what you need to know and how you learn.

There are some stellar free Facebook marketing courses out there right now, and we’ve found several of the top options available right now.

Free Facebook Marketing Courses + The Best Facebook Ads Course Out There

1. Facebook Advertising for Beginners
This beginner’s Facebook marketing course is presented on Alison, and if you’ve never heard of Alison, it’s a free learning platform that specializes in teaching career skills via online micro-courses.

This course is taught by Theo McArthur and teaches you how to get your first ad campaign up and running. It’s fairly comprehensive in that it teaches you how to install the Facebook pixel, different kinds of ads, landing page compliance, setting up custom conversions, and more.

Facebook Advertising for Beginners is 1-2 hours long depending on how much time it takes for you to implement the lessons you learn.

Where this course shines:

Actionable material presented in a clear format
Includes an assessment at the end to test your skills
What you might not love:

Does not cover every kind of campaign type or ad format
There are a fair number of ads on Alison (one of the reasons this course is free)
Read more at 5 of the Best Places to Find Advertising Training Courses Online.



2. Facebook Marketing Course: How to Develop Effective and Paid Strategies
This free course was created by Hubspot, a company focused on inbound marketing software and training. Hubspot Academy is the education arm and includes courses on social media marketing, content marketing, inbound sales, and more.

Their free Facebook marketing course is four lessons and just over an hour long. It’ll teach you how to map out a digital marketing strategy, grow your organic Facebook reach, and build an efficient and effective ads strategy.

The course is taught by Hubspot instructors Crystal King, Dayne Topkin, and Amanda Bond, who each present their own video-based modules.

Where this course shines:

Very professionally done – what you’d expect from Hubspot
More personality than some of these other courses
What you might not love:

Still mostly basic information
There aren’t any testimonials or reviews from students (we like that kind of thing)

https://www.websupportmail.com/free-facebook-marketing-courses/