₦airaland Forum

Wema Bank Signs Davido as Brand Ambassador
Lagos, Nigeria. Friday, December 3, 2021: Nigeria's leading digitally driven financial institution, Wema Bank today announced the signing of Davido as Brand Ambassador for its digital bank, ALAT By Wema. The bank formalised the partnership at a ceremony on Friday, December 3 when the musician signed the dotted lines.
A few weeks ago, the multiple award-winning artiste raised N200 million when he posted his ALAT account before his 29th birthday and asked industry friends to donate. Subsequently, he personally contributed N50 million and announced plans to donate all funds raised to orphanages across the country.
On Friday, the innovative and customer-centric bank and the musician affirmed their partnership with Davido’s announcement as Brand Ambassador at its corporate headquarters in Lagos.
Speaking at the ceremony, the Managing Director/CEO, Wema Bank, Ademola Adebise, lauded Davido's artistry, including his body of work and generosity, noting that it takes a genuine altruist to do what he did by giving away all the donations.
He added that Davido's announcement as their Brand Ambassador affirms the bank's strategic repositioning efforts and its youth-centric focus..

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https://applesbite.com/wema-bank-unveils-davido-as-alat-ambassador/

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Congratulations to him!