This is a 3-day training designed for individuals and organizations interested in learning and acquiring skills and techniques in all areas of maritime/shipping business development, marketing, local and international lead generation, vessel brokerage, maritime procurements, understanding the commercials, price models, selling on international waters, and many more . This intensive training will include practical demonstrations using demo and practice platforms. This training will be facilitated by professionals with over 20 years of experience in Maritime Business and Operations Management. In the end, participants will be positioned as skilled practitioners in maritime business developments and management.

The certificate obtained at completion is recognized and accepted worldwide. Holders of these credentials have seen increased promotions in salaries and have acquired greater responsibilities that positively impact their organization. They have also seen tremendous growth in their earnings and the values they have added to their organization as a maritime business development manager.

Who Should Apply

In case you are an individual with responsibilities for business developments, maritime or shipping operations, marketing, international maritime business and new market and commercial developments, account management, lead generation, ship and vessel brokerage etc, and looking to solidifying your skills or you are an individual with career aspirations maritime/shipping business , and you want to maximize your earning potentials, this training is for you. Irrespective of your educational background and experience, you are qualified to attend the training class.

Pre-requisites - Non
Course Outlines

Module One
* Introduction to the maritime industry
* NIMASA and Shippers Council registration requirements and procedures
* Understanding the Maritime Markets and trends
* Maritime business operations and management
* The maritime business models, architecture and techniques

* Shipping logistics and transportation management
* Vessel brokerage and market development techniques
* Shipment planning and carrier collaboration techniques
* Port authority requirements, process and procedure

Module Two

▪ Selling and marketing on international waters
▪ Maritime service-oriented marketing
▪ Understanding Maritime and Shipment Commercials/Pricing Models
▪ Customs clearing and forwarding process
▪ Maritime procurement methodologies
▪ Maritime leads generation techniques
▪ Maritime and shipment service contracting processes in Nigeria
▪ Case study and break out session


Module 3

▪ The IMO guidelines and best practices
▪ Maritime contracts, bidding, and tenders
▪ Maritime Finance, banking , LCs, BGs, Bonds, insurance, and claims
▪ Client relationship management and retainer ship
▪ Maritime digital marketing techniques
▪ Developing the service focused product
▪ Developing the marine service commercials
▪ Developing the marine service value proposition
▪ Exam simulations

Email; info@iiema.org