Playing it safe puts people at the mercy of change, and it also makes entrepreneurs less likely to challenge themselves and push their limits in order to attain their full potential. Setting lofty goals, no matter how outlandish they may appear, is not a bad thing. The challenge is in the execution and timing, as well as seizing opportunities that you identified in your larger plan and were prepared for.

Setting the target

That great plan is the long-term target that aligns everything you aim to achieve in a quarter, six months, a year, or five to ten years to reach something tangible and measurable. Having this slightly wild but attainable ambition will help you shape, plan, and hire the right people to accomplish these goals. The goal should be specific so that everyone can visualize it. Once everyone knows what selling a million products or managing a thousand accounts looks like, the next challenge will be getting them to understand their roles in making that happen.

The Importance of Building an Ambitious Team

A goal motivates your team, allowing them to discover what skills they have and where they can grow. In a well-oiled team, this is when employees encourage one another to go the additional mile or figure out how they can assist their coworkers for the greater good. It becomes a collective success or failure.

For example, the person at the pit stop helping racing driver Lewis Hamilton change tires is crucial to the team’s overall strategy. He should realize that every day he goes to work, he has the potential to make or break a race. This is the glue that keeps employees from leaving your company in search of better compensation, although it is important not to take advantage of this by paying them less than they deserve.

The Magic of Momentum

When entrepreneurs work from the bottom and all the way up to their goals, they accumulate enough confidence-building victories to the point where they feel invincible. That is when the magic strikes, and they will begin to march forward as if they are unstoppable, because they have a good track record behind them. It is pretty much a winning team at this point.

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