Businesses of all sizes understand the importance of customer relations. After all, happy customers are more likely to return and make additional purchases, while unhappy customers can damage a business’s reputation with just a few words. But what is customer relations? What goes into it? And how can your business benefit from it? In this article, we will answer these questions and more.

What is customer relations (CR)?

Customer relations (CR) is the management of interactions between a company and its customers. This includes aspects such as customer service, marketing, and sales.

The goal of CR is to create and maintain positive relationships with customers. This can help to boost sales, increase brand loyalty, and improve customer satisfaction. CR also helps to identify and resolve any issues that may arise.

Continue reading: https://tullopy.com/blog/what-is-customer-relations/