IF YOU WANT TO LEARN MORE DAILY ON DIGITAL MARKETING OR YOU WANT KNOW HOW YOU CAN BECOME A PROFESSIONAL DIGITAL MARKETER.
Message me on WhatsApp: 09023198482


INTRODUCTION TO DIGITAL MARKETING
What is digital marketing?
Digital marketing refers to any form of marketing done on the internet ranging from search engines like Google, Bing to emails to social media platforms like Facebook, Twitter, Instagram and so much more.

It is very easy and more profitable compared to local advertising/marketing practiced a few years back which involved the use of fax, newspapers, TV and more, to run advertisments.

These methods are not only local as the term implies, but less profitable.
Some disadvantages of this type of marketing include:
Less profitable
Cost of running adverts is expensive.
You can't choose a specific target audience to run your ads (except with TV media which costs a lot)
You have a very limited proximity of ad reach.

Now, with the introduction of digital marketing; marketing has never been so much easier.

All you need is a stable internet connection and mile device or laptop.
Some major benefits of digital marketing include:
High ROI (Return of Investment): Low cost of ads high gains.
Customer targeting: About all digital marketing tools give you the opportunity to direct your ads to a specific audience. You can easily filter by demographics (gender & age difference), location, average monthly income, interests etc.
Retargeting: You can always retarget a specific category of audience based on previous search datas.
High proximity: Your ads can reach anywhere in the world with minimal costs.
Competitor spying: You can easily analyse your Competitor data and observe what they are doing to perform well in the market, so you can strategies, optimize and perform much better.

In summary, Digital Marketing has completely taken over any form of local/traditional form of advertising.
Therefore, if you want to easily boost your business, (product or services related) either physical or online, Digital Marketing is your best bet.


IF YOU WANT TO LEARN MORE DAILY ON DIGITAL MARKETING OR YOU WANT KNOW HOW YOU CAN BECOME A PROFESSIONAL DIGITAL MARKETER.
Message me on WhatsApp: 09023198482