Top best…

OR

Top 10

What comes out?

You'll different suggested searches… and of course these are things people are searching for daily…

What does this tells you? People are after the "best"

They want the best way of doing things,
they want the superior way of getting things done now


You see…

More than ever before, we are bombarded with many adverts and offers like never before.

And right now,there are more resistance in the minds of prospects…

They are getting used to seeing "testimonials" and "adverts"...

And the way humans operate is such that, no one wants to keep buying the same kind of a thing…

Better put, "More of the same stuff"

And that's why Differentiation works… Your unique selling point, what makes your product different…

Because of how many of those offers they see daily, "Differentiating" automatically gets their "attention"


But don't be deceived…
"Differentiation may get their attention, but it doesn't convert them into buyers"

Please read that again.

People don't just want to buy because it's different… Like I said before no one wants to buy more of the same stuff

They buy because it's not just different, but because it's better…

i.e a better process, better system etc.

Just like Todd brown once said, Differentiation gets the attention but only superiority(better) produces the conversion.

And one way you can achieve this is by sitting down to research out

"The biggest frustration your market faces in the ordering of your product/service"

Once you can figure out the key frustrations and you find a way of positioning your brand to solve that problem…

You instantly give yourself a competitive edge.

Do this and watch your business fly.

People don't just want something different, but they also want something better.

Make it different and make it better.

Solomon Opeyemi
+2348164870942
Badass Copywriter