The use of fake tickets threatened the UEFA Champions League final in May 2022. Since then, there have been deliberations on how NFTs could potentially stop the challenges of traditional ticketing. The concept of NFT tickets is expected to provide a solution to the challenges of traditional ticketing by solving inefficiencies like counterfeiting, and scalping among others.

Now NFT tickets, as a concept, aren't entirely new. They have been used in concerts previously with startups like Afterparty managing to secure $4 million (roughly Rs. 32 crore) in unsolicited funds after using NFT tickets to invite the art and music festival.

Now, Binance intends to collaborate with SS Lazio to make NFT tickets available for all the club's home games. Asides from quicker access to all home games, holders of the NFT tickets will also get a Europa league match discount. Also, ticket holders will have unique discounts and giveaways at the Lazio store.

Full details here

https://coins-gazette.com/post-detail/binance-partners-with-ss-lazio-to-debut-nft-ticketing-after-uefa-league-fiasco