After Raising Your Broilers You Should Follow This 6Steps Poultry Farmers Use To Market And Sell Off Their Poultry Birds.

AFTER RAISING YOUR BROILERS YOU SHOULD FOLLOW THIS 6STEPS POULTRY FARMERS USE TO MARKET AND SELL OFF THEIR POULTRY BIRDS.

The ultimate goal of every poultry farmer is to make great sales at each harvest but unfortunately, a lot of poultry farmers get stuck at this point. Some of us here spend months raising and feeding birds; and when it’s time to sell, we don’t achieve much results.

Not because there is a shortage of demand for your eggs or meat; but because you have not really paid attention to the sales and marketing aspects of your business. As a poultry farmer, you should
not be too caught up with the operational aspects of your business so much that you now neglect
the sales aspect.

If you ask me, I would say that the sales and marketing aspect is even more
important after all, you are not rearing chickens for family consumption. If you are into poultry
farming to earn profits, then you must pay attention to the marketing aspects of this business.

*1. Take your business online*

Everybody hangs around the internet these days. A large percentage of people make use of the internet around the world daily and if you want your business to thrive, you cannot close your eyes to the internet.


*2. Bypassing the middlemen*

Some of us here rely on middlemen to help sell their products. Most farmers sell in bulk to other people who in turn sell to the consumers. If you want to sell faster, then you should sell both in wholesale quantities and retail quantities. You can sell in retail quantities if you have your own
sales outlet. Look for a good location to rent a store and then use it to stock eggs and chicken
meat from your farm.

*3. Become a supplier to Hotels, Fast food and Restaurants*

Offer to be their major supplier of eggs and chicken meat.
Hotels and restaurants always have foods with eggs or chicken on their menu and they have to
get their eggs and chicken meat from somewhere.
You can help them to have access to a regular supply of fresh eggs and chicken without stress. Note that a lot of hotels, fast foods and restaurants already have people supplying them, so you should think of how to outsmart these people by offering mouth-watering offers.

*4 Employ Marketers To Help You create awareness for your birds and eggs

5 *Have your own Abattoir*
Don’t just stop at selling to other companies to package; nothing stops you from having your
own abattoir too where you can package and brand your own products for sales and supply.
Carry out marketing research

*6 Try home delivery services*
Home delivery services work too. This is because a lot of people are often too busy to make
trips to the market and then a lot of people love their eggs and meat fresh. You can take
advantage of this to offer home delivery services to people who prefer to buy fresh eggs or
people who find it easier to order for stuffs from the comfort of their home.

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