✅ It has to be easy to understand.

You want them to accept your offer with ease.

✅ Your offer should be useful and beneficial.

Your offer should be highly desirable.

We either purchase something for pleasure or to escape pain.

People are difficult to convince to take action until they experience discomfort or a problem, which makes it difficult to teach about or sell prevention of a future problem.

Include their pain points in your offer.

✅High Perceived Value.

This is what is useful and relevant to your clients and prospects.

Even if your offer is highly valued but not highly regarded by your customers or prospects, it still won't be irresistible.

PS: your high perceived value should be easy to get.

✅ It must be credible and believable.

Things that sound too good to be true are not believed by most people.

Give them a reason for your "too good to be true" deals.

It could be to gather testimonials, to build trust etc.

✅ Include a low risk or no risk in your offer.

✅ Give them a reason to act right now.

Hi blessing, you sent me a mail but I have lost access to that account, what do you want to discuss?

No, it's nothing.
I was trying to send you a thank you message but I'm new in this space and don't know how it works.